A single slide presented at an internal Stellantis meeting could very well reshape the future of’Alfa Romeo. In unveiling its European roadmap through 2030, the group has confirmed several anticipated projects… but has also scrapped those that were supposed to symbolize the brand’s revival. The long-awaited next-generation Giulia and Stelvio are no longer part of the plan.
A roadmap that confirms several projects
The section dedicated to Alfa Romeo starts off with some good news. Unsurprisingly, the Junior It will indeed receive an update by 2030. This change seems essential, given that the urban SUV—despite an encouraging start—is already showing signs of losing steam in several European markets.
The document also confirms the arrival of the new C-SUV, which is set to replace the current model Tonale. A project that has been known at Italpassion for several months now. This future model will be based on the STLA Medium platform and will complement the Junior in the European mainstream market.
Another important confirmation: the presence of a model called the «C-HB.» Behind this name lies a C-segment compact hatchback. In other words, everything suggests that this is indeed the future Giulietta, the spiritual successor to the 147 and Giulietta, which Stellantis had already described as a compact car inspired by these iconic models. It could share its technical foundation with the upcoming next-generation Peugeot 308 thanks to the STLA One platform.
Finally, a mysterious «Bottega Fuoriserie» project has also emerged. It could be a new, highly exclusive series in the vein of the 33 Stradale. In our opinion, it’s hard not to imagine a potential Spider paying homage to the historic model, which is celebrating its 60th anniversary this year.
The Giulia and Stelvio are no longer being delayed… they’re being discontinued
But it’s what’s missing from this slide that really catches the eye. For the past two years, future Giulia and Stelvio had simply been presented as delayed models. Originally planned for the STLA Large platform, they had been postponed when Stellantis abandoned its 100 % all-electric strategy to return to a multi-energy lineup.
This time, their names no longer appear. In their place is simply the phrase «new D segment (under consideration).» This is a very different phrasing, suggesting that plans for direct replacements for the Giulia and Stelvio have been shelved in favor of a much broader rethinking of what the future high-end Alfa Romeo should be.
Does the future now depend on Maserati?
This change is ultimately consistent with Antonio Filosa’s recent statements. The CEO of Stellantis confirmed that Maserati is currently working with two potential partners to develop its future lineup.
However, for several months now, Alfa Romeo and Maserati have been expected to share their development efforts on future models in the D and E segments. If the next-generation Quattroporte and Levante will now rely on a new industrial partner, it seems logical that Alfa Romeo’s future top-of-the-line model would also be part of that partnership.
The STLA Large platform currently appears to be primarily intended for the North American market, while the Giorgio platform still serves as the basis for current Maserati models. As for STLA One, it does not appear suited for a large sedan or a sporty premium SUV. Everything therefore suggests that Alfa Romeo’s future D-segment model will depend directly on the choices made for Maserati in the coming months.
One thing is now certain: Alfa Romeo’s lineup through 2030 is taking shape around the Junior, its facelift, the Tonale’s replacement, a new Giulietta, and an exceptional Bottega Fuoriserie project. On the other hand, if you were expecting the new Giulia and Stelvio, this roadmap sends a much less reassuring message: their replacements no longer seem to exist as such, and there is currently no guarantee that they will return under those names.
| Models | Length | Segment | Platform |
|---|---|---|---|
| Alfa Romeo Junior (2024) | 4,17 m | B | eCMP |
| Alfa Romeo Tonale (2027) | 4,66 m | C | STLA Medium |
| Alfa Romeo Giulietta (2028) | 4,37 m | C | STLA One |
| High-End Alfa Romeo (2029) | 4,8 m | D | Unknown |
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I remember having this discussion with another member about a month ago, where it was suggested that the future Giulia and Stelvio models—which were under development—would «slip» over to Maserati. But ultimately, if Maserati turns to a partner to develop them, would that mean those prototypes spotted last year—which were attributed to Alfa Romeo—would have simply ended up in the trash?
Yes, I can confirm that the models developed for STLA Large ended up in the trash. No STLA Large models are planned for Europe. All that’s left is STLA One and partnerships with other brands.
What a waste. Still, I'm trying to figure out which is better: yet another clone that borrows 80% elements from the group, or a different approach from another manufacturer that brings something new to the table?
It was me.
In any case, it will be a clone from another brand. Stellantis is unable to offer a true sedan without the help of another automaker.
I'll say it again, for those who still don't get it: in 2026, Stellantis is unable to offer a single decent sedan across any of its brands.
If the future of Alfa Romeo's high-end models is tied to Maserati, they will almost certainly be based on Chinese platforms.
Or perhaps Stellantis has decided to make the Alfa Romeo lineup more affordable and is discontinuing the Giulia and Stelvio.
In the meantime, the group is increasingly becoming a poor substitute for the former FCA, saying one thing one day and the exact opposite the next.
This group is a combination of the worst of both worlds. The penny-pinching inherited from the PSA era, and FCA’s botched goals, management, and plans. I don’t think they understood the concept of a merger when they signed the deal back then.
To Scrooge's credit, at least with him, the models were ready to be released quickly (we saw the Stelvio prototype on the road).
If it were fully electric and had a unique design, would it have sold? That’s doubtful, especially since the current models aren’t selling in large numbers.
In any case, it's heartbreaking for Alfa and Maserati
Honestly, the Stelvio 2 was shaping up to be a bland, run-of-the-mill car worthy of PSA…
We agree on that point.👍
Besides, it’s not just about the platforms—there are the powertrains as well. Are new sporty powertrains being developed that meet environmental standards and satisfy customer expectations? Will the replacements for the Tonale and the Giulietta simply be clones of the DS7 and Lancia Gamma, and the DS4/308/Astra, respectively?
Alfa is going to become a mainstream brand, and that's that.
What remains is Stellantis’s concerning lag in the electric vehicle sector, where the car serves the software—not the other way around, as is the case with Tesla or other Chinese brands.
For now, it looks like things are heading toward 1.2L HEV and 1.6L HEV models… At Maserati, they’re still talking about offering a hybrid Grecale, so maybe a GME HEV… but (article to be published soon) Stellantis doesn’t seem to be moving toward PHEVs.
For the time being—and for the foreseeable future—the engines are PureTech. Not very glamorous, I’ll admit.
Owners of Giulia and Stelvio models should keep them, or buy one quickly—either new or on the used car market—because they’re true gems featuring the exceptional Giorgio chassis.
Alfa Romeo is driving me to despair; I don't expect anything from them anymore under Stellantis.
Enough of these joint ventures with Peugeot and these PureTech engines—Alfa Romeo was always one of the best engine manufacturers even before Stellantis.
A Giulietta that's identical to a 308 in every way except for the design? No thanks—I'm going to keep mine for a very long time, with its excellent 1750 tbi.
Yep, the Giulia is definitely a keeper!
Right, that's exactly what I was thinking. I'm glad I bought a used Stelvio QV—I'm keeping it forever.
In addition, the Giulia and Stelvio are reliable compared to other brands.
Why would I want to part with it?
Have you noticed the Opel-branded E-Car? Here’s an explanation of the three E-Car models in the Investor Day slides … 😉
If the slide is anything to go by, things are looking very bad for Lancia/DS
However, a concept car for the new DS3 is set to be unveiled at the Paris Motor Show in October, with the production model scheduled for release in 2028
So what should we believe?
Especially since we would have loved to see the Delta make a comeback—assuming the revival of the new Giulietta project hasn't put an end to its cousin's chances
This confirms that DS will be managed by Citroën and Lancia by Fiat… so it must be under consideration, but I don’t think there will be any new models for these two brands by 2030…
Stellantis is proving once again that it has no vision… Everything is just a patchwork job, from its «strategic» plan to its engine blocks.
That's not what's going to drive the stock price up (which is under 5 euros as I write this)…
I completely agree with that perspective. However, the stock price could plummet as long as the Agnelli and Peugeot families keep receiving their dividends. The day that stops, it’ll be a fire sale.
So what happens to Stelvio owners if they need repairs and parts? Will you guys still provide those?
I'd also be interested in the topic of future spare parts availability; for example, our old Jeep hasn't received any support since the FCA takeover.
Alfa is a „dead brand." That's over🙈🙈🙈🙈
I don't see why people are getting so worked up. The slides simply show what is certain, has already been announced, is likely to be funded, and has been validated from an industrial standpoint. Anything that is still in the planning stages, under discussion, or just a proposal doesn't need to be included here. Giulia and Stelvio under discussion, future Lança and DS models revising their strategy…. Nothing surprising, in my opinion.
And zero new models for Lancia by 2030? I'll bet the opposite! I can definitely see a future Y10 tied to the E-Car project. Who's up for the bet? I'm in!
«Probably funded and industrially validated»—with all due respect, they’ve been saying since 2023/2024 that they’re looking for the best technical solution for future Maseratis, and then we find out they’re looking for an industrial partner… And now it’s Alfa Romeo’s turn. As far as I’m concerned, they’ve thrown everything in the trash, and it’s under consideration… to maybe come out someday. I’m worn out—really, really worn out.
We need to stay optimistic. Especially since the change in leadership has also played a role in these projects.
You have to understand my point of view—I attended the press test drives and met with Alfa Romeo executives several times… promises, promises… In my opinion, since the future Stelvio was supposed to be bigger than the current one, and since the future Alfa Romeo SUV will be just as big as the current Stelvio… maybe there was no longer a need for this one…
That's not even optimism anymore—it's naivety.
So you’re in a different world. Do you really think it makes sense that the next generation of the Giulia and Stelvio is still «under discussion» 11 years after the first generation was unveiled??? In any other automaker, the next generation would have already been released!!!
Oh, but I totally agree with you on that—it takes way too long to replace it!
But between shifting strategies (the future Stelvio was initially planned to be all-electric, then wasn’t), a change in leadership—and thus a shift in vision—the need to get back on track financially after heavy losses, and a design that may have been reworked in response to criticism of the Junior (and thus of the future projects that were supposed to follow…) All of this is a factor and is causing delays (too many, I agree!).
I don’t know what to say. Alfa Romeo, with its Stradale 33 and a new Bottega Fuoriserie project—who are these cars for? What does Alfa Romeo want to be? The money for both projects should be used for the Giulia and Stelvio models. What sets BMW and Audi apart from Alfa Romeo is consistency—something Alfa Romeo lacks—and it’s no wonder the new models will struggle as well. I’ll drive my 2023 Giulia Competizione, but after that, I’ll go back to BMW.
Can someone tell me WHY Alfa hasn't given the Giulia and Stelvio a major facelift, without changing the technical aspects?
Just keep the platform and engine and update the infotainment system and give it a major facelift—these cars would still sell very well because Giorgio still stands out!
Especially since you aren't planning a new D model before 2030—a major facelift would be the best option.
I have a Giulia myself, and I'm waiting for the new models to come out and replace it. If there were a new Giulia with the same engine and platform but a new design and better infotainment system, I'd go for it.
No matter what, it's sad to see Italian cars disappearing.