Maserati: will all future models be produced at the Modena plant?

Yesterday, Jean-Philippe Imparato, the new CEO of Stellantis Europe, unveiled his production plan for Italy up to 2030. While this announcement brought some clarity to certain brands, the case of Maserati remains a little vague. At present, production of the Trident brand's various models is spread across several factories. However, with Stellantis' new objectives, a refocusing of production seems imminent. But what about the future of the Modena, Cassino and Mirafiori plants? What will Maserati's production lines look like by 2030? Here's how.

An overview of current production at Maserati

Today, production of Maserati models is spread across several sites in Italy. The Grecale SUV is made in Cassinowhile higher-end models such as the Maserati MC20 and MC20 Cielo are produced at Modenaas well as GranTurismo and Grancabrio are produced at Mirafiori. But this information is about to change with the new plan announced for Italy between now and 2030.

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Maserati's fuzzy 2030 product plan

Jean-Philippe Imparato has provided a clear vision for the future of the Stellantis Group's Italian plants, but the case of Maserati still seems unclear. According to the production plan presented, the Modena is intended for focus on the Group's high-end projects.

For Cassino plantthe Grecale no longer appears in the production plans for 2030. In addition, it is specified that GranTurismo and Grancabriocurrently produced at Mirafiori, will no longer be manufactured there by 2030.

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The question remains: what will become of these models? Could Maserati refocus its entire production at Modena? Or is it a sign of deeper changes in the brand's production strategy?

The idea of refocusing in Modena: a model to follow?

Refocusing all Maserati production on a single plant, Modena, could have its advantages. Ferrari, for example, produces all its models at Maranelloand Lamborghini does the same at Sant'Agata Bolognese. These brands have chosen to concentrate their resources and capabilities on a single production site, which has reinforced their efficiency and high-end image.

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However, the Modena is not designed for high production volumes. The GranTurismo and Grancabrio have been produced in Modena in the past, as has the the Alfa Romeo 4Cand currently MC20 and MC20 Cielo. But this plant is not designed for mass production. Which begs the question: how can Maserati integrate a larger production volume?

What's happening to the Grecale and GranTurismo?

If the Grecale and the GranTurismo and Grancabrio no longer appear in the 2030 production plan, what are the alternatives? According to the 2030 plan, the Cassino could welcome a new top-of-the-range model on the STLA Largea platform that could be used by Maserati, but could also be used for models from Alfa Romeo.

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The Mirafiorifor its part, will focus on more popular models such as the Fiat 500 mHEV and the Fiat 500 BEV. It will also be dedicated to the production of gearboxes. eDCT. These announcements underline Mirafiori's repositioning towards less high-end models, which will see Maserati production disappear from the site.

Waiting for a structured, hard-hitting product plan

The plan announced by Imparato, although vague in certain respects, suggests an interesting future for Maserati. Reorganizing production sites can be a way of concentrating efforts on top-of-the-range models while maximizing resources at the same time. Modena.

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Jean-Philippe Imparato has promised for Maserati, a more structured and effective plan as soon as possible, and it's likely that further details will clarify these issues. In the meantime, we'll continue to follow developments to understand Stellantis' true intentions for Maserati in the years to come. To be continued.

One Comment

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  1. Maserati must live! Mrs Meloni's Italy must, should and will keep Maserati alive!
    Unfortunately, I don't have one and never will, given my means of living, but this brand, this name, is engraved in my, our, memories of youthful lives in the same way as Ferrari! It was just the two of them, alone! We drove Fiat 500s, 600 Abarths, 1000 rally2s, Sunbeams, Austin 850s, my queen of lives, Tr4s, MGs .... we tried to taunt those BB 512s and other Tridents so emblematic !!! An era of fraternal, respectful, supportive, hard-working and, above all, Wonderful life, when anything was possible. But that was before.
    Merci Thank you merci a vous et Tous!

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