{"id":40585,"date":"2025-08-18T12:17:12","date_gmt":"2025-08-18T10:17:12","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=40585"},"modified":"2025-08-18T12:17:12","modified_gmt":"2025-08-18T10:17:12","slug":"stellantis-giorgio-platformunu-gomuyor-yatirilan-mi%cc%87lyarlarca-avro-asla-telafi%cc%87-edi%cc%87lemeyecek","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/tr\/stellantis\/stellantis-enterre-la-plateforme-giorgio-les-milliards-deuros-investis-ne-seront-jamais-amortis\/","title":{"rendered":"Stellantis Giorgio platformunu g\u00f6m\u00fcyor: yat\u0131r\u0131lan milyarlarca avro asla telafi edilemeyecek"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

Sergio Marchionne Haziran 2015'te Alfa Romeo Giulia'y\u0131 tan\u0131tt\u0131\u011f\u0131nda, bu sadece yeni bir spor sedan\u0131n lansman\u0131 de\u011fildi. Bu ayn\u0131 zamanda milyarlarca avroluk yat\u0131r\u0131m\u0131n sonucu olan tamamen yeni bir platformun, Giorgio'nun do\u011fu\u015fuydu. Alfa Romeo'nun yeniden do\u011fu\u015funun teknik temeli olarak tasarlanan Giorgio, BMW, Audi ve Mercedes ile rekabet edebilecek arkadan iti\u015fli ve d\u00f6rt tekerlekten \u00e7eki\u015fli bir dizi premium modeli destekleyecekti.<\/p>\n\n\n\n

Alfa Romeo i\u00e7in b\u00fcy\u00fck hedefler<\/h2>\n\n\n\n
\"alfa-romeo-giulia-stelvio-quadrifoglio-my23-4\"<\/figure>\n\n\n\n

Giulia 2016'da bu sistemden yararlanan ilk model oldu ve onu 2017'de Stelvio izledi. Her iki model de dinamizmleriyle bas\u0131n\u0131n ve merakl\u0131lar\u0131n be\u011fenisini kazand\u0131, ancak sat\u0131\u015flar hedeflerin \u00e7ok alt\u0131nda kald\u0131 (umulan 400.000'e k\u0131yasla y\u0131lda ancak 120.000 Alfa Romeo). Yeniden lansman etkisi ger\u00e7ekle\u015fmeyecektir.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Maserati kendini Giorgio'ya davet ediyor<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Yap\u0131lan yat\u0131r\u0131ma de\u011fmesi i\u00e7in Giorgio daha sonra yeni Maseratis'lere uyarland\u0131. \u00d6nce 2022'de piyasaya s\u00fcr\u00fclen Grecale SUV, ard\u0131ndan da Stellantis'in Giorgio'ya de\u011fer katma fikrinden tamamen vazge\u00e7medi\u011finin kan\u0131t\u0131 olarak, geli\u015ftirilmi\u015f bir Giorgio 1.5 platformu \u00fczerinde piyasaya s\u00fcr\u00fclen yeni GranTurismo ve GranCabrio geldi.<\/p>\n\n\n\n

\"\"
Giorgio 1.5 platformu<\/figcaption><\/figure>\n\n\n\n

A\u015fil topu\u011fu: elektrifikasyon<\/h2>\n\n\n\n

Sorun \u015fu ki Giorgio ba\u015flang\u0131\u00e7ta i\u00e7ten yanmal\u0131 motorlar ve hafif hibritler i\u00e7in tasarlanm\u0131\u015ft\u0131. PHEV modelleri 2018'de d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f, ancak 2019'da planlardan vazge\u00e7ilmi\u015ftir. Elbette Grecale MHEV mevcut ve Giorgio 1.5 sonunda Grecale, GranTurismo ve GranCabrio'nun 100 adet % elektrikli versiyonunu do\u011furdu. Ancak elektrifikasyon \u00e7ok ge\u00e7 geldi ve pazar beklentilerine uygun de\u011fildi.<\/p>\n\n\n\n

\"alfa-romeo-roadmap-2018-2022\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

Milyarlarca yat\u0131r\u0131m... bir hi\u00e7 u\u011fruna<\/h2>\n\n\n\n

Bug\u00fcn, Stellantis<\/a> s\u0131n\u0131r\u0131 \u00e7iziyor. Grup, 2025 y\u0131l\u0131 yar\u0131 y\u0131l raporunda Maserati i\u00e7in 550 milyon Avro'dan fazla ve Alfa Romeo i\u00e7in yakla\u015f\u0131k 26 milyon Avro zarar yazd\u0131\u011f\u0131n\u0131 ve bunun do\u011frudan bu markalar taraf\u0131ndan kullan\u0131lan platformlarla ba\u011flant\u0131l\u0131 oldu\u011funu belirtiyor. Sonu\u00e7 olarak, tahmin edilen hacimlerin ilk yat\u0131r\u0131m\u0131 telafi etmek i\u00e7in asla yeterli olmayaca\u011f\u0131n\u0131 kabul ettikten sonra, son aylarda birka\u00e7 y\u00fcz milyon avroluk defter zarar\u0131 kaydedildi.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Giorgio'nun Giulia, Stelvio, Grecale, GranTurismo ve GranCabrio olmak \u00fczere be\u015f model geli\u015ftirmek i\u00e7in harcad\u0131\u011f\u0131 milyarlar\u0131n kar\u015f\u0131l\u0131\u011f\u0131n\u0131 hi\u00e7bir zaman alamayaca\u011f\u0131 a\u00e7\u0131k.<\/p>\n\n\n\n

Stellantis'in Giorgio'yu g\u00f6mme karar\u0131 sadece bir muhasebe meselesi de\u011fildir. Ayn\u0131 zamanda semboliktir: FCA d\u00f6neminin en iddial\u0131 projelerinden biri art\u0131k end\u00fcstriyel bir ba\u015far\u0131s\u0131zl\u0131k olarak kabul edilmektedir. Gelecekteki Alfa Romeo ve Maserati modelleri, ba\u015flang\u0131\u00e7tan itibaren elektrifikasyon i\u00e7in tasarlanan ve Grup i\u00e7inde havuzlamay\u0131 art\u0131rarak maliyetleri d\u00fc\u015f\u00fcrmeyi ama\u00e7layan STLA Large ve STLA Medium platformlar\u0131na dayanacak.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":40586,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[29],"tags":[],"class_list":["post-40585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stellantis","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nStellantis enterre la plateforme Giorgio : les milliards d'euros investis ne seront jamais amortis - ItalPassion<\/title>\n<meta name=\"description\" content=\"Lorsqu\u2019en juin 2015 Sergio Marchionne d\u00e9voile l\u2019Alfa Romeo Giulia, il ne s\u2019agit pas seulement du lancement d\u2019une nouvelle berline sportive. 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