{"id":36794,"date":"2025-02-21T12:44:08","date_gmt":"2025-02-21T11:44:08","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=36794"},"modified":"2025-02-21T12:44:09","modified_gmt":"2025-02-21T11:44:09","slug":"maserati-electric-var-olmayan-bi%cc%87r-pazar-son-rakamlar-bunu-dogruluyor-gi%cc%87bi%cc%87-gorunuyor","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/tr\/maserati\/maserati-electrique-un-marche-qui-nexiste-pas-les-derniers-chiffres-semblent-le-confirmer\/","title":{"rendered":"Elektrikli Maserati: Var olmayan bir pazar m\u0131? Son rakamlar bunu do\u011fruluyor gibi g\u00f6r\u00fcn\u00fcyor"},"content":{"rendered":"
\"\"
Maserati Granturismo Folgore<\/figcaption><\/figure>\n\n\n\n

Elektrikli otomobil pazar\u0131 l\u00fcks markalar i\u00e7in zor bir oyun alan\u0131 gibi g\u00f6r\u00fcn\u00fcyor. Porsche elektrikli modelleri i\u00e7in olumlu rakamlar a\u00e7\u0131klarken, Trident'li marka bu segmentte kendine yer bulmakta zorlan\u0131yor. Son rakamlara g\u00f6re elektrikli modellerin 2024 y\u0131l\u0131ndaki sat\u0131\u015flar\u0131 \u00fcrk\u00fct\u00fcc\u00fcd\u00fcr ve elektrikli otomobillerin gelece\u011fine ili\u015fkin \u015f\u00fcpheleri art\u0131rmaktad\u0131r. Maserati<\/a> bu alanda.<\/strong><\/p>\n\n\n\n

Maserati'nin elektrikli modellerinin 2024 y\u0131l\u0131ndaki kay\u0131tlar\u0131, markan\u0131n kar\u015f\u0131la\u015ft\u0131\u011f\u0131 zorluklar\u0131 g\u00f6zler \u00f6n\u00fcne seriyor.<\/strong> \u0130talya'da sadece 43 Grecale Folgore arac\u0131 sat\u0131lm\u0131\u015f ve toplam 57 elektrikli ara\u00e7 tescil edilmi\u015ftir. Fransa'da sadece 72 tescil kaydedilirken, Almanya'da durum 25 tescil ile daha da endi\u015fe verici. T\u00fcm \u00fclkeler yeni elektrikli ara\u00e7 kay\u0131tlar\u0131 bildirmiyor, ancak Japonya'n\u0131n bu teknolojiye hevesli olmad\u0131\u011f\u0131n\u0131 biliyoruz, <\/p>\n\n\n\n

\u00dclke<\/th>Grecale Folgore<\/th>Granturismo Folgore<\/th>Grancabrio Folgore<\/th>Toplam 2024<\/th><\/tr><\/thead>
\u0130talya<\/td>43<\/td>14<\/td>0<\/td>57<\/td><\/tr>
Almanya<\/td>NC<\/td>NC<\/td>NC<\/td>25<\/td><\/tr>
Fransa<\/td>52<\/td>18<\/td>2<\/td>72<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\u0130kinci el piyasas\u0131n\u0131 da g\u00f6zlemleyebiliriz: \u0130talya'da 53 Maserati elektrikli ara\u00e7 bulunurken, Fransa ve Almanya'da s\u0131ras\u0131yla 19 ve 11 ara\u00e7 piyasada yer al\u0131yor. Buna kar\u015f\u0131l\u0131k Porsche, Taycan (20.836 adet) ve elektrikli Macan (18.278 adet) gibi modellerle 2024 y\u0131l\u0131nda neredeyse 40.000 elektrikli ara\u00e7 tesciline sahip olacak. Porsche'nin pazardaki konumu g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, Maserati'nin rakamlar\u0131 sadece \u015fa\u015f\u0131rt\u0131c\u0131 olabilir. \u00d6zellikle de Folgore modelleri iyi \u00fcr\u00fcnler oldu\u011fu i\u00e7in. Bu sadece bir fiyat meselesi mi yoksa Maserati farkl\u0131 bir m\u00fc\u015fteri kitlesini mi hedefliyor?<\/strong><\/p>\n\n\n\n

Maserati'nin 2024 y\u0131l\u0131 \u00fcretim rakamlar\u0131 ya\u015fad\u0131\u011f\u0131 zorluklar\u0131n boyutunu teyit ediyor<\/strong> markan\u0131n kar\u015f\u0131 kar\u015f\u0131ya oldu\u011fu bir sorun. Mirafiori, Modena ve Cassino fabrikalar\u0131ndaki \u00fcretimin b\u00fcy\u00fck \u00f6l\u00e7\u00fcde d\u00fc\u015ft\u00fc\u011f\u00fc bir d\u00f6nemde (modele ba\u011fl\u0131 olarak 74%'den 58%'ye), elektrikli modellerin sat\u0131\u015f\u0131n\u0131n ger\u00e7ekle\u015ftirilememesi zaten kasvetli olan tabloyu daha da k\u00f6t\u00fcle\u015ftiriyor gibi g\u00f6r\u00fcn\u00fcyor. \u00dcretimdeki zorluklar do\u011frudan sat\u0131\u015f rakamlar\u0131na da yans\u0131yor: Maserati, 2024 y\u0131l\u0131nda sat\u0131\u015flar\u0131nda 57%'lik genel bir d\u00fc\u015f\u00fc\u015f kaydetti<\/a>Amerika Birle\u015fik Devletleri ve \u0130talya gibi kilit pazarlarda \u015fa\u015f\u0131rt\u0131c\u0131 d\u00fc\u015f\u00fc\u015fler ya\u015fand\u0131.<\/p>\n\n\n\n

Maserati hayatta kalmak istiyorsa, 2025 y\u0131l\u0131nda baz\u0131 radikal kararlar almak zorunda kalacak.<\/strong> Fiyat ayarlamalar\u0131, Maserati'nin 2024 sonunda Grecale Folgore ile yapt\u0131\u011f\u0131 gibi<\/a>Maserati'nin elektrikli otomobili bir destek sa\u011flayabilir, ancak sat\u0131\u015flar\u0131 canland\u0131rmak i\u00e7in yeterli olacak m\u0131? Maserati'nin elektrikli otomobillere yakla\u015f\u0131m\u0131n\u0131 yeniden d\u00fc\u015f\u00fcnmesi ve belki de m\u00fc\u015fteri hedefini yeniden g\u00f6zden ge\u00e7irmesi gerekiyor. Marka Porsche ile ger\u00e7ekten rekabet edebilir mi, yoksa daha \u00fcst s\u0131n\u0131f ve hacimlere daha az ba\u011f\u0131ml\u0131 olan kendi \u00f6zel ni\u015fine mi odaklanmal\u0131? Her hal\u00fckarda, daha fazla bilgi bekliyoruz, MC20 Folgore s\u00fcper otomobilin lansman\u0131 \u015fu anda beklemede<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":33749,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-36794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maserati","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nMaserati \u00e9lectrique : un march\u00e9 qui n'existe pas ? 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