{"id":35009,"date":"2024-11-11T21:08:01","date_gmt":"2024-11-11T20:08:01","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=35009"},"modified":"2024-11-11T21:08:03","modified_gmt":"2024-11-11T20:08:03","slug":"ferrari%cc%87ni%cc%87n-2024-yili-3-ceyrek-rakamlari-satislarda-hafi%cc%87f-bi%cc%87r-yavaslama-oldugunu-gosteri%cc%87yor-ancak-hedefleri%cc%87-dogruluyor","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/tr\/ferrari\/ferrari-chiffres-q3-2024-leger-ralentissement-des-ventes-mais-confirme-ses-objectifs\/","title":{"rendered":"Ferrari - 2024 3. \u00c7eyrek rakamlar\u0131: sat\u0131\u015flarda hafif yava\u015flama, ancak hedefler teyit edildi"},"content":{"rendered":"

Ferrari 2024'teki etkileyici performans\u0131n\u0131 s\u00fcrd\u00fcr\u00fcyor, hatta \u00fc\u00e7\u00fcnc\u00fc \u00e7eyrekte sat\u0131\u015flarda hafif bir yava\u015flama ya\u015fanm\u0131\u015ft\u0131r.<\/strong> Sonra umut verici bir ilk yar\u0131<\/a>\u0130talyan \u015firket, zorlu k\u00fcresel ortam\u0131n getirdi\u011fi zorluklara ra\u011fmen hedeflerini teyit ederek y\u0131l i\u00e7in sa\u011flam bir g\u00f6r\u00fcn\u00fcm ortaya koyuyor.<\/p>\n\n\n\n

Finansal inceleme ve sat\u0131\u015f performans\u0131<\/h2>\n\n\n\n

Ferrari'nin 2024 y\u0131l\u0131n\u0131n \u00fc\u00e7\u00fcnc\u00fc \u00e7eyre\u011findeki net geliri 1.644 milyar Avro<\/strong>Bu, ge\u00e7en y\u0131l\u0131n ayn\u0131 d\u00f6nemine k\u0131yasla 6,5 %'lik bir art\u0131\u015f\u0131 temsil etmektedir. Gelirlerdeki bu art\u0131\u015fa ra\u011fmen, K\u00fcresel teslimatlar 1\u00c73'te 2,2 azald\u0131 <\/strong>2023'\u00fcn 3. \u00e7eyre\u011findeki 3.459 adede k\u0131yasla toplam 3.383 adet sat\u0131ld\u0131. Bu d\u00fc\u015f\u00fc\u015f\u00fcn kas\u0131tl\u0131 oldu\u011funa ve k\u0131smen Ferrari'nin sat\u0131\u015flar\u0131n\u0131n co\u011frafi da\u011f\u0131l\u0131m\u0131na y\u00f6nelik stratejik ayarlamalar\u0131ndan kaynakland\u0131\u011f\u0131na inan\u0131l\u0131yor. en iyi performans g\u00f6steren pazarlara \u00f6ncelik vererek karl\u0131l\u0131\u011f\u0131 en \u00fcst d\u00fczeye \u00e7\u0131karmak<\/strong>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

B\u00f6lgelere g\u00f6re sat\u0131\u015flar<\/h2>\n\n\n\n

Avrupa, Orta Do\u011fu ve Afrika'da (EMEA), sat\u0131\u015flar 28 adet artt\u0131<\/strong>42 Toplam teslimatlar\u0131n %'si. Bununla birlikte \u00c7in pazar\u0131<\/strong>L\u00fcks segmenttekiler de dahil olmak \u00fczere t\u00fcm otomobil markalar\u0131 i\u00e7in ge\u00e7erli oldu\u011fu gibi, zorluklar devam etmektedir. 152 birimlik \u00f6nemli bir d\u00fc\u015f\u00fc\u015f<\/strong>.<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

\u00dcst s\u0131n\u0131f, y\u00fcksek k\u00e2rl\u0131 modellere \u00f6ncelik verildi<\/h2>\n\n\n\n

Ferrari, a\u015fa\u011f\u0131daki gibi ikonik modelleri pazarlamaya odaklanm\u0131\u015ft\u0131r Purosangue<\/a> ve Roma \u00d6r\u00fcmce\u011fi<\/a>Bu yeni \u00fcr\u00fcnler koleksiyonculardan ve l\u00fcks merakl\u0131lar\u0131ndan gelen g\u00fc\u00e7l\u00fc talebi kar\u015f\u0131lamaktad\u0131r. Buna ek olarak, lansman\u0131 yap\u0131lan yeni F80 modeli<\/a> an\u0131nda hit oldu ve T\u00fcm birimler halihaz\u0131rda sad\u0131k koleksiyonculara tahsis edilmi\u015ftir.<\/strong> Hibrit (PHEV) modeller \u015fu anda sat\u0131\u015flar\u0131n 55 %'sini olu\u015fturuyor ve Ferrari'nin daha \u00e7evre dostu ara\u00e7lara kademeli ge\u00e7i\u015f konusundaki kararl\u0131l\u0131\u011f\u0131n\u0131 g\u00f6steriyor.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

2024'\u00fcn 3. \u00e7eyre\u011finde rekor marj oran\u0131<\/h2>\n\n\n\n

Ferrari, 467 milyon Euro'luk d\u00fczeltilmi\u015f FV\u00d6K ile sa\u011flam karl\u0131l\u0131k \u00fcretmeye devam ediyor veya 28,4 % gibi etkileyici bir farkla.<\/strong> D\u00fczeltilmi\u015f FAV\u00d6K, Ferrari'nin \u00fcretim maliyetlerini titizlikle y\u00f6netmesini ve kaynaklar\u0131n optimizasyonunu yans\u0131tarak 638 milyon Avro olarak ger\u00e7ekle\u015fti. Markan\u0131n ba\u015fta ya\u015fam tarz\u0131 ve spor sponsorlu\u011fu olmak \u00fczere yan faaliyetlerdeki performans\u0131, yar\u0131\u015f ve markaya yap\u0131lan yat\u0131r\u0131mlarla ba\u011flant\u0131l\u0131 y\u00fcksek maliyetlere ra\u011fmen mali durumunu iyile\u015ftirmeye devam ediyor.<\/p>\n\n\n\n

G\u00f6r\u00fcn\u00fcm 2024 sonu i\u00e7in onayland\u0131<\/h2>\n\n\n\n

Ferrari, bu y\u0131lki hedefleri konusunda kendine g\u00fcvenmeye devam ediyor. gelir tahmini 6,55 milyar Avro'nun \u00fczerine revize edildi<\/strong>. Marka ayr\u0131ca \u015funlar\u0131 i\u00e7erir d\u00fczeltilmi\u015f FV\u00d6K 1,82 milyar Avro,<\/strong> 27,5 %'lik bir marj. Ferrari'nin, b\u00fcy\u00fck \u00f6l\u00e7\u00fcde 12Cilindri serisi gibi \u00f6zel modeller sayesinde 2026 y\u0131l\u0131na kadar sipari\u015f defterini koruyabilmesi, gelecekteki b\u00fcy\u00fcmesinde s\u00fcreklilik sa\u011flamaktad\u0131r. Bizim g\u00f6r\u00fc\u015f\u00fcm\u00fcze g\u00f6re, sat\u0131\u015flar\u0131n 2024 y\u0131l\u0131na kadar 14.000 adede yakla\u015fabilece\u011fi \u00f6ng\u00f6r\u00fclmektedir.<\/strong><\/p>\n\n\n\n

Y\u0131llar<\/th>Sat\u0131\u015f<\/th>CA<\/th>Avantajlar<\/th><\/tr><\/thead>
H1 + Q3 2024<\/td>10427<\/td>4,93 milyar<\/td>1,14 milyar<\/td><\/tr>
2023<\/td>13663<\/td>5,97 milyar<\/td>1.25 milyar<\/td><\/tr>
2022<\/td>13221<\/td>5,09 milyar<\/td>939 milyon<\/td><\/tr>
2021<\/td>11155<\/td>4,27 milyar<\/td>833 milyon<\/td><\/tr>
2020<\/td>9119<\/td>3,46 milyar<\/td>609 milyon<\/td><\/tr>
2019<\/td>10131<\/td>3,76 milyar<\/td>699 milyon<\/td><\/tr><\/tbody><\/table><\/figure>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":34846,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-35009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferrari","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nFerrari - chiffres Q3 2024 : l\u00e9ger ralentissement des ventes, mais confirme ses objectifs - ItalPassion<\/title>\n<meta name=\"description\" content=\"Ferrari continue son parcours impressionnant en 2024, m\u00eame face \u00e0 un l\u00e9ger ralentissement des ventes observ\u00e9 au troisi\u00e8me trimestre. 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