{"id":33989,"date":"2024-05-16T14:59:24","date_gmt":"2024-05-16T12:59:24","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=33989"},"modified":"2024-05-16T14:59:26","modified_gmt":"2024-05-16T12:59:26","slug":"dalfa-romeonun-ceosu-junior-suv-i%cc%87ci%cc%87n-satis-hedefleri%cc%87ni%cc%87-beli%cc%87rledi%cc%87","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/tr\/alfa-romeo\/le-pdg-dalfa-romeo-donne-les-objectifs-de-ventes-du-suv-junior\/","title":{"rendered":"Alfa Romeo CEO'su Junior SUV sat\u0131\u015f hedeflerini \u00f6zetledi"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

Quelques semaines apr\u00e8s avoir d\u00e9voil\u00e9 son nouveau SUV Milano<\/a>, aussit\u00f4t renomm\u00e9 Junior<\/a>, le PDG d’Alfa Romeo<\/a>, Jean-Philippe Imparato, a r\u00e9pondu \u00e0 plusieurs questions du journal italien Il Messaggero<\/em> et a notamment donn\u00e9 des objectifs de vente.<\/strong><\/p>\n\n\n\n

Jean-Philippe Imparato s’est exprim\u00e9 avec passion sur les ambitions d’Alfa Romeo <\/strong>: \u00ab Tavares n’est pas seulement un manager comp\u00e9tent, c’est un v\u00e9ritable passionn\u00e9 de voitures et si nous lui montrons que nous sommes solides et s\u00e9rieux et que nous ne commettons pas d’erreurs, nous obtiendrons les r\u00e9ponses que nous attendons de lui \u00bb. Dans cette r\u00e9flexion du CEO, il y a beaucoup sur le futur d’Alfa Romeo. \u00ab J’ai des r\u00eaves ambitieux, mais pour les concr\u00e9tiser, je dois prouver \u00e0 l’entreprise que nous pouvons voyager seuls. J’ai besoin du succ\u00e8s commercial de la Junior et d’un bon accueil pour le nouveau Stelvio aux \u00c9tats-Unis, au Japon et en Chine. Ensuite, nous ferons le point et \u00e9tablirons des plans au-del\u00e0 de 2027 \u00bb.<\/p>\n\n\n\n

Dans cette optique de d\u00e9veloppement, le Junior, produit en Pologne, devient un pilier strat\u00e9gique de la relance de la marque<\/strong> : \u00ab devra faire du chiffre et rapporter des b\u00e9n\u00e9fices. Apporter aussi de l’enthousiasme. Il n’y a pas d’objectifs de vente pr\u00e9cis […]le potentiel est l\u00e0, nous pouvons en vendre de 50 \u00e0 70 000<\/strong>. Notre strat\u00e9gie est uniquement li\u00e9e aux commandes, l’usine de Tychy est tr\u00e8s flexible et capable de s’adapter \u00e0 une demande encore plus importante \u00bb.<\/p>\n\n\n\n

Imparato observe avec pragmatisme que dans des pays comme l’Italie, o\u00f9 le tout \u00e9lectrique peine encore \u00e0 s’imposer,<\/strong> ce sera la version hybride qui dominera le march\u00e9 : \u00ab m\u00eame si la nouvelle compacte ouvre l’avenir en tant que premi\u00e8re Alfa Romeo \u00e9lectrique, \u00e0 l’exception de quelques exemplaires de la supercar 33 Stradale aliment\u00e9s par batterie, il est certain que nous vendrons plus de voitures \u00e9lectriques dans le nord de l’Europe et plus de voitures hybrides dans le sud \u00bb.<\/p>\n\n\n\n

Ces objectifs confirment nos estimations r\u00e9alis\u00e9es il y a presque six mois<\/a>. Pour rappel, Jean-Philippe Imparato avait indiqu\u00e9 vouloir battre le record de vente de 1990<\/a>, c’est-\u00e0-dire plus de 220 000 ventes, et que le Milano repr\u00e9senterait 40 % des ventes totales. Il avait \u00e9galement d\u00e9j\u00e0 conscience que la motorisation hybride repr\u00e9senterait la grande majorit\u00e9 des ventes.<\/p>\n\n\n\n

Alfa Romeo mise \u00e9norm\u00e9ment sur le succ\u00e8s du Junior pour solidifier sa position sur le march\u00e9 mondial. Pour atteindre son objectif, la Junior devra prendre des parts de march\u00e9 \u00e0 la Volkwagen T-Roc, la Ford Puma et la Peugeot 2008. L’avenir d’Alfa Romeo repose sur ce nouveau mod\u00e8le, mais aussi sur le Stelvio qui sera d\u00e9voil\u00e9 l’ann\u00e9e prochaine. Alfistes, sortez le carnet de ch\u00e8ques ! ;)<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":33990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[22],"tags":[364],"class_list":["post-33989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alfa-romeo","tag-alfa-romeo-milano","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nLe PDG d'Alfa Romeo donne les objectifs de ventes du SUV Junior - ItalPassion<\/title>\n<meta name=\"description\" content=\"Quelques semaines apr\u00e8s avoir d\u00e9voil\u00e9 son nouveau SUV Milano, aussit\u00f4t renomm\u00e9 Junior, le PDG d'Alfa Romeo, Jean-Philippe Imparato, a r\u00e9pondu \u00e0 plusieurs\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italpassion.fr\/tr\/alfa-romeo\/dalfa-romeonun-ceosu-junior-suv-i\u0307ci\u0307n-satis-hedefleri\u0307ni\u0307-beli\u0307rledi\u0307\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le PDG d'Alfa Romeo donne les objectifs de ventes du SUV Junior - 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