{"id":37818,"date":"2025-04-09T09:45:56","date_gmt":"2025-04-09T07:45:56","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=37818"},"modified":"2025-04-09T09:45:56","modified_gmt":"2025-04-09T07:45:56","slug":"por-que-razao-stellantis-decidiu-consultar-mckinsey-para-salvar-as-joias-de-alfa-romeo-e-maserati","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/","title":{"rendered":"Porque \u00e9 que a Stellantis decidiu consultar a McKinsey para salvar as j\u00f3ias da Alfa Romeo e da Maserati"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\" alt=\"\" class=\"wp-image-37819\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg 1200w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump-420x280.jpg 420w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>\u00c9 um trov\u00e3o para a ind\u00fastria autom\u00f3vel mundial. Numa altura em que as tens\u00f5es comerciais entre os Estados Unidos e a Uni\u00e3o Europeia continuam a aumentar, o Presidente dos EUA, Donald Trump, anunciou planos para impor tarifas de 20 % aos produtos importados da Europa. Pior ainda: <strong>ser\u00e1 aplicado um imposto de 25 % especificamente aos autom\u00f3veis n\u00e3o fabricados em solo americano.<\/strong><\/p>\n\n\n\n<p>Para as marcas italianas de qualidade superior do Grupo <a href=\"https:\/\/www.italpassion.fr\/pt\/stellantis\/\">Stellantis<\/a>\u00c9 uma not\u00edcia revolucion\u00e1ria. A Maserati gera 40 % das suas vendas nos Estados Unidos, enquanto<a href=\"https:\/\/www.italpassion.fr\/pt\/alfa-romeo\/\">Alfa Romeo<\/a> vende a\u00ed 14 % dos seus ve\u00edculos. Este mercado norte-americano, pilar essencial para as duas marcas, est\u00e1 agora a ser posto em causa.<\/p>\n\n\n\n<p>Perante esta amea\u00e7a, John Elkann, Presidente da Stellantis, decidiu reagir. Segundo a Bloomberg, pediu recentemente \u00e0 McKinsey que o ajudasse a refletir estrategicamente sobre o futuro da Alfa Romeo e da Stellantis. <a href=\"https:\/\/www.italpassion.fr\/pt\/maserati\/\">Maserati<\/a>. Entre as pistas que est\u00e3o a ser exploradas encontram-se as parcerias industriais, as sinergias externas... e at\u00e9 uma poss\u00edvel cis\u00e3o da Maserati a longo prazo.<\/p>\n\n\n\n<p>Uma escolha que pode surpreender John Elkann, que disse h\u00e1 pouco tempo: \". <a href=\"https:\/\/www.italpassion.fr\/pt\/stellantis\/o-presidente-do-stellantis-lancaremos-os-modelos-certos-com-os-motores-certos-na-altura-certa\/\">Lan\u00e7aremos os modelos certos, com os motores certos, no momento certo.<\/a>. \" Ent\u00e3o, porqu\u00ea recorrer a uma consultora externa para \"salvar\" estas duas marcas? Porque a equa\u00e7\u00e3o mudou subitamente: <strong>o futuro da Alfa Romeo e da Maserati depende em grande medida do mercado americano.<\/strong> E com as novas barreiras alfandeg\u00e1rias, toda uma parte da sua estrat\u00e9gia de produtos est\u00e1 em risco.<\/p>\n\n\n\n<p>Os n\u00fameros falam por si. Desde h\u00e1 v\u00e1rios anos, <strong>Os Estados Unidos s\u00e3o de longe o maior mercado da Maserati. <\/strong>Quanto \u00e0 Alfa Romeo, os EUA s\u00e3o o seu segundo maior mercado de vendas, tendo mesmo sido o n\u00famero 1 em 2021. Eis os principais mercados para ambas as marcas:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Ano<\/th><th>Alfa Romeo Portugal<\/th><th>Maserati EUA<\/th><\/tr><\/thead><tbody><tr><td>2023<\/td><td>2e<\/td><td>1\u00ba<\/td><\/tr><tr><td>2022<\/td><td>2e<\/td><td>1\u00ba<\/td><\/tr><tr><td>2021<\/td><td>1\u00ba<\/td><td>1\u00ba<\/td><\/tr><tr><td>2019<\/td><td>2e<\/td><td>1\u00ba<\/td><\/tr><tr><td>2018<\/td><td>2e<\/td><td>1\u00ba<\/td><\/tr><tr><td>2017<\/td><td>2e<\/td><td>1\u00ba<\/td><\/tr><tr><td>2016<\/td><td>3e<\/td><td>1\u00ba<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>Perante este cen\u00e1rio, \u00e9 dif\u00edcil imaginar um futuro sem os Estados Unidos. <\/strong>Tanto mais que o novo plano de produtos da Alfa Romeo parece ter sido concebido precisamente para reconquistar a Am\u00e9rica. Depois de um B-SUV Junior concebido essencialmente para a Europa, a marca planeia renovar o Stelvio, o Giulia, um Tonale revisto e at\u00e9 um futuro E-SUV. Todos os modelos calibrados para o mercado norte-americano. Se os direitos aduaneiros aumentarem, este plano cai por terra. E coloca-se a quest\u00e3o: <strong>Poder\u00e1 a Alfa Romeo sobreviver apenas na Europa?<\/strong> N\u00e3o com o roteiro atual, evidentemente.<\/p>\n\n\n\n<p>Para a Maserati, as incertezas s\u00e3o ainda maiores. A estrat\u00e9gia 2020-2025, que visava fazer da marca a pioneira do ve\u00edculo el\u00e9trico 100 %, fracassou. E, no entanto, apesar das vendas t\u00edmidas da gama Folgore, <strong>os EUA continuaram a atuar como uma t\u00e1bua de salva\u00e7\u00e3o. <\/strong>Sem este mercado, os volumes da marca teriam sido reduzidos para quase metade.<\/p>\n\n\n\n<p>Atualmente, a Maserati vive e respira gra\u00e7as ao supercarro MC20, ao Granturismo, ao Grancabrio e ao SUV Grecale. Dois modelos cruciais est\u00e3o ainda por vir: o novo Levante e o futuro Quattroporte. Modelos cruciais para assegurar a continuidade. Mas a fragilidade da marca contrasta com a sua aparente serenidade. <a href=\"https:\/\/www.italpassion.fr\/pt\/maserati\/tarifas-trump-quais-as-marcas-de-automoveis-italianas-mais-afectadas\/\">outras marcas de luxo italianas, como a Ferrari e a Lamborghini, tamb\u00e9m afectadas pelos novos impostos<\/a>mas menos dependente e muito mais robusto do ponto de vista financeiro.<\/p>\n\n\n\n<p><strong>Ent\u00e3o, o que \u00e9 que o futuro reserva para a Maserati? E, por extens\u00e3o, para a Alfa Romeo? <\/strong>A boa not\u00edcia \u00e9 que John Elkann n\u00e3o parece disposto a desistir delas. As suas duas j\u00f3ias italianas s\u00e3o-lhe muito queridas. Mas a quest\u00e3o mant\u00e9m-se: <strong>Porqu\u00ea esperar que o el\u00e1stico se parta para tomar medidas corajosas? <\/strong>A situa\u00e7\u00e3o destas duas marcas \u00e9 fr\u00e1gil desde h\u00e1 v\u00e1rios anos. O apelo \u00e0 McKinsey, se vier tarde, pode finalmente marcar um ponto de viragem. J\u00e1 n\u00e3o era sem tempo.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":37819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[22,27,29],"tags":[],"class_list":["post-37818","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alfa-romeo","category-maserati","category-stellantis","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati - ItalPassion<\/title>\n<meta name=\"description\" content=\"C\u2019est un coup de tonnerre dans l\u2019univers automobile mondial. Alors que la tension commerciale entre les \u00c9tats-Unis et l\u2019Union europ\u00e9enne ne cessait de\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italpassion.fr\/pt\/stellantis\/por-que-razao-stellantis-decidiu-consultar-mckinsey-para-salvar-as-joias-de-alfa-romeo-e-maserati\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati - ItalPassion\" \/>\n<meta property=\"og:description\" content=\"C\u2019est un coup de tonnerre dans l\u2019univers automobile mondial. Alors que la tension commerciale entre les \u00c9tats-Unis et l\u2019Union europ\u00e9enne ne cessait de\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.italpassion.fr\/pt\/stellantis\/por-que-razao-stellantis-decidiu-consultar-mckinsey-para-salvar-as-joias-de-alfa-romeo-e-maserati\/\" \/>\n<meta property=\"og:site_name\" content=\"ItalPassion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/italpassion\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-09T07:45:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alexandre Filluzeau\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@italpassion\" \/>\n<meta name=\"twitter:site\" content=\"@italpassion\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/\"},\"author\":{\"name\":\"Alexandre Filluzeau\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/36f747b2a759ca202d847e85a9434ca0\"},\"headline\":\"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati\",\"datePublished\":\"2025-04-09T07:45:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/\"},\"wordCount\":693,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\",\"articleSection\":[\"Alfa Romeo\",\"Maserati\",\"Stellantis\"],\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/\",\"url\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/\",\"name\":\"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati - ItalPassion\",\"isPartOf\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\",\"datePublished\":\"2025-04-09T07:45:56+00:00\",\"description\":\"C\u2019est un coup de tonnerre dans l\u2019univers automobile mondial. Alors que la tension commerciale entre les \u00c9tats-Unis et l\u2019Union europ\u00e9enne ne cessait de\",\"breadcrumb\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage\",\"url\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\",\"contentUrl\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.italpassion.fr\/pt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#website\",\"url\":\"https:\/\/www.italpassion.fr\/pt\/\",\"name\":\"ItalPassion\",\"description\":\"Les Passionn\u00e9s d&#039;Automobiles Italiennes\",\"publisher\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.italpassion.fr\/pt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#organization\",\"name\":\"Italpassion\",\"url\":\"https:\/\/www.italpassion.fr\/pt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2023\/07\/italpassion-yoast.jpg\",\"contentUrl\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2023\/07\/italpassion-yoast.jpg\",\"width\":696,\"height\":696,\"caption\":\"Italpassion\"},\"image\":{\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/italpassion\",\"https:\/\/x.com\/italpassion\",\"https:\/\/www.instagram.com\/italpassionfr\/\",\"https:\/\/www.youtube.com\/channel\/UCleq-ByQaA42OjhopwevRjQ\",\"https:\/\/www.facebook.com\/italpassion.en\/\",\"https:\/\/www.facebook.com\/italpassion.it\/\",\"https:\/\/www.facebook.com\/italpassion.de\/\",\"https:\/\/www.facebook.com\/italpassion.ja\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/36f747b2a759ca202d847e85a9434ca0\",\"name\":\"Alexandre Filluzeau\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/avatar-alexandre-160x160.jpg\",\"contentUrl\":\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/avatar-alexandre-160x160.jpg\",\"caption\":\"Alexandre Filluzeau\"},\"description\":\"Fondateur du site ItalPassion, passionn\u00e9 de voitures italiennes et de l'Italie en g\u00e9n\u00e9ral. J'apporte un regard critique et technique aux actualit\u00e9s des marques italiennes quand cela est possible. Propri\u00e9taire d'une Maserati GranTurismo, Alfa Romeo MiTo, Lancia Fulvia et Ducati 695. Ex-propri\u00e9taire d'une Alfa Romeo Giulia.\",\"sameAs\":[\"https:\/\/www.italpassion.fr\/\"],\"url\":\"https:\/\/www.italpassion.fr\/pt\/author\/alexandre\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Porque \u00e9 que a Stellantis decidiu consultar a McKinsey para salvar as j\u00f3ias da Alfa Romeo e da Maserati - ItalPassion","description":"\u00c9 um trov\u00e3o para o mundo autom\u00f3vel mundial. Numa altura em que as tens\u00f5es comerciais entre os Estados Unidos e a Uni\u00e3o Europeia estavam a aumentar","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.italpassion.fr\/pt\/stellantis\/por-que-razao-stellantis-decidiu-consultar-mckinsey-para-salvar-as-joias-de-alfa-romeo-e-maserati\/","og_locale":"pt_PT","og_type":"article","og_title":"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati - ItalPassion","og_description":"C\u2019est un coup de tonnerre dans l\u2019univers automobile mondial. Alors que la tension commerciale entre les \u00c9tats-Unis et l\u2019Union europ\u00e9enne ne cessait de","og_url":"https:\/\/www.italpassion.fr\/pt\/stellantis\/por-que-razao-stellantis-decidiu-consultar-mckinsey-para-salvar-as-joias-de-alfa-romeo-e-maserati\/","og_site_name":"ItalPassion","article_publisher":"https:\/\/www.facebook.com\/italpassion","article_published_time":"2025-04-09T07:45:56+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg","type":"image\/jpeg"}],"author":"Alexandre Filluzeau","twitter_card":"summary_large_image","twitter_creator":"@italpassion","twitter_site":"@italpassion","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#article","isPartOf":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/"},"author":{"name":"Alexandre Filluzeau","@id":"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/36f747b2a759ca202d847e85a9434ca0"},"headline":"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati","datePublished":"2025-04-09T07:45:56+00:00","mainEntityOfPage":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/"},"wordCount":693,"commentCount":4,"publisher":{"@id":"https:\/\/www.italpassion.fr\/pt\/#organization"},"image":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg","articleSection":["Alfa Romeo","Maserati","Stellantis"],"inLanguage":"pt-PT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/","url":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/","name":"Porque \u00e9 que a Stellantis decidiu consultar a McKinsey para salvar as j\u00f3ias da Alfa Romeo e da Maserati - ItalPassion","isPartOf":{"@id":"https:\/\/www.italpassion.fr\/pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage"},"image":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg","datePublished":"2025-04-09T07:45:56+00:00","description":"\u00c9 um trov\u00e3o para o mundo autom\u00f3vel mundial. Numa altura em que as tens\u00f5es comerciais entre os Estados Unidos e a Uni\u00e3o Europeia estavam a aumentar","breadcrumb":{"@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#primaryimage","url":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg","contentUrl":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/elkann-trump.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/www.italpassion.fr\/pt\/stellantis\/pourquoi-stellantis-decide-de-consulter-mckinsey-pour-sauver-les-joyaux-alfa-romeo-et-maserati\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.italpassion.fr\/pt\/"},{"@type":"ListItem","position":2,"name":"Pourquoi Stellantis d\u00e9cide de consulter McKinsey\u00a0pour sauver les joyaux Alfa Romeo et Maserati"}]},{"@type":"WebSite","@id":"https:\/\/www.italpassion.fr\/pt\/#website","url":"https:\/\/www.italpassion.fr\/pt\/","name":"ItalPassion","description":"Entusiastas de autom\u00f3veis italianos","publisher":{"@id":"https:\/\/www.italpassion.fr\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.italpassion.fr\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/www.italpassion.fr\/pt\/#organization","name":"Italpassion","url":"https:\/\/www.italpassion.fr\/pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.italpassion.fr\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2023\/07\/italpassion-yoast.jpg","contentUrl":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2023\/07\/italpassion-yoast.jpg","width":696,"height":696,"caption":"Italpassion"},"image":{"@id":"https:\/\/www.italpassion.fr\/pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/italpassion","https:\/\/x.com\/italpassion","https:\/\/www.instagram.com\/italpassionfr\/","https:\/\/www.youtube.com\/channel\/UCleq-ByQaA42OjhopwevRjQ","https:\/\/www.facebook.com\/italpassion.en\/","https:\/\/www.facebook.com\/italpassion.it\/","https:\/\/www.facebook.com\/italpassion.de\/","https:\/\/www.facebook.com\/italpassion.ja\/"]},{"@type":"Person","@id":"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/36f747b2a759ca202d847e85a9434ca0","name":"Alexandre Filluzeau","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/www.italpassion.fr\/pt\/#\/schema\/person\/image\/","url":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/avatar-alexandre-160x160.jpg","contentUrl":"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/avatar-alexandre-160x160.jpg","caption":"Alexandre Filluzeau"},"description":"Fundador do site ItalPassion, apaixonado por carros italianos e pela It\u00e1lia em geral. Trago um olhar cr\u00edtico e t\u00e9cnico \u00e0s not\u00edcias das marcas italianas, sempre que poss\u00edvel. Propriet\u00e1ria de um Maserati GranTurismo, Alfa Romeo MiTo, Lancia Fulvia e Ducati 695. Ex-propriet\u00e1rio de uma Alfa Romeo Giulia.","sameAs":["https:\/\/www.italpassion.fr\/"],"url":"https:\/\/www.italpassion.fr\/pt\/author\/alexandre\/"}]}},"_links":{"self":[{"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/posts\/37818","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/comments?post=37818"}],"version-history":[{"count":2,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/posts\/37818\/revisions"}],"predecessor-version":[{"id":37821,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/posts\/37818\/revisions\/37821"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/media\/37819"}],"wp:attachment":[{"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/media?parent=37818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/categories?post=37818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.italpassion.fr\/pt\/wp-json\/wp\/v2\/tags?post=37818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}