{"id":35718,"date":"2024-12-24T14:15:14","date_gmt":"2024-12-24T13:15:14","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=35718"},"modified":"2024-12-24T14:15:16","modified_gmt":"2024-12-24T13:15:16","slug":"mais-mudancas-na-direcao-de-vendas-da-maserati-para-o-inicio-de-2025","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/pt\/maserati\/maserati-encore-du-changement-pour-la-direction-commerciale-pour-demarrer-2025\/","title":{"rendered":"Maserati: mais mudan\u00e7as na gest\u00e3o de vendas a partir de 2025"},"content":{"rendered":"
\"\"
Maurizio Zuares<\/figcaption><\/figure>\n\n\n\n

O ano de 2025 come\u00e7a sob novos ausp\u00edcios em Maserati<\/a>Com a nomea\u00e7\u00e3o de um novo Diretor de Vendas, a marca procedeu a uma s\u00e9rie de altera\u00e7\u00f5es significativas na sua equipa de gest\u00e3o comercial. Ap\u00f3s a nomea\u00e7\u00e3o de um Novo diretor-geral da Maserati<\/a> e a demiss\u00e3o de Carlos Tavares<\/a>Com a nomea\u00e7\u00e3o do antigo Diretor-Geral da Stellantis, \u00e9 a vez do departamento de vendas da Maserati ser renovado.<\/p>\n\n\n\n

A \u00faltima grande altera\u00e7\u00e3o foi anunciada em 23 de dezembro de 2024, quando o nomea\u00e7\u00e3o de Maurizio Zuares<\/strong> como novo diretor global de vendas<\/strong> da Maserati. A partir de 1 de janeiro de 2025, suceder\u00e1 a Luca Delfino nomeado no in\u00edcio de 2024<\/a>que deixa a marca para se dedicar a novos projectos. Esta mudan\u00e7a segue-se a uma s\u00e9rie de nomea\u00e7\u00f5es que redefiniram a espinha dorsal da dire\u00e7\u00e3o da Maserati nos \u00faltimos anos.<\/p>\n\n\n\n

O Maserati gosta de jogar bingo<\/h2>\n\n\n\n
\"\"
Luca Delfino <\/figcaption><\/figure>\n\n\n\n

As recentes reorganiza\u00e7\u00f5es reflectem uma marca que sofre h\u00e1 v\u00e1rios anos. A mudan\u00e7a de dire\u00e7\u00e3o surge ap\u00f3s v\u00e1rios meses de reestrutura\u00e7\u00e3o, com a marca a ser dirigida por Santo Ficili<\/strong>que foi nomeado Diretor-Geral da Maserati h\u00e1 dois meses, Lucara Parascacco<\/strong>Giovanni Perosino e Luca Delfino h\u00e1 11 meses.<\/p>\n\n\n\n

N\u00e3o se preocupe, aqui est\u00e1 um resumo das principais mudan\u00e7as na gest\u00e3o da Maserati nos \u00faltimos anos:<\/p>\n\n\n\n

<\/th>2020 - 2022<\/th>2022 - 2024<\/th>2024<\/th>2025<\/th><\/tr><\/thead>
CEO Mundo<\/td>Davide Grasso<\/td>Davide Grasso<\/td>Santo Ficili<\/td>Santo Ficili<\/td><\/tr>
Diretor de Vendas Global<\/td>Bernard Loire<\/td>Bernard Loire<\/td>Luca Delfino<\/td>Maurizio Zuares<\/td><\/tr>
Diretor Europa<\/td>Guido Giovannelli<\/td>Luca Delfino<\/td>Luca Parasacco<\/td>Luca Parasacco<\/td><\/tr>
Diretor, Europa Ocidental<\/td>Alessio Izzo<\/td>Julien Brunet<\/td>Julien Brunet<\/td>Julien Brunet<\/td><\/tr>
Departamento de Marketing e Comunica\u00e7\u00e3o<\/td>Paolo Tubito<\/td>Paolo Tubito<\/td>Giovanni Perosino<\/td>Giovanni Perosino<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Poder\u00edamos tamb\u00e9m acrescentar Andrea Pallard, respons\u00e1vel pelas Comunica\u00e7\u00f5es Globais da Maserati, nomeado no in\u00edcio de novembro de 2024. Est\u00e1 a acompanhar?<\/p>\n\n\n\n

Maurizio Zuares: nova experi\u00eancia para a Maserati<\/h2>\n\n\n\n

Maurizio Zuares, que assumir\u00e1 o cargo de Diretor de Vendas Globais em janeiro de 2025<\/strong>\u00e9 um rosto bem conhecido na ind\u00fastria autom\u00f3vel. Com mais de 25 anos de experi\u00eancia, ocupou v\u00e1rios cargos de lideran\u00e7a em marcas ic\u00f3nicas como a Ford, a Fiat e, mais recentemente, a Stellantis. A sua carreira levou-o a cargos internacionais, incluindo o de Presidente da Fiat Auto Japan, Diretor de Vendas Internacionais, Diretor-Geral da FCA France e CEO da Stellantis em Espanha e Portugal.<\/p>\n\n\n\n

Esta vasta experi\u00eancia faz de Zuares um ativo inestim\u00e1vel para a Maserati, e A sua ambi\u00e7\u00e3o \u00e9 refor\u00e7ar a presen\u00e7a global da marca.<\/strong> Sobre a sua nomea\u00e7\u00e3o, expressou o seu entusiasmo: \"\u00c9 uma honra juntar-me \u00e0 Maserati, uma marca sin\u00f3nimo de excel\u00eancia italiana e inova\u00e7\u00e3o autom\u00f3vel. Estou ansioso por trabalhar ao lado de uma equipa apaixonada para refor\u00e7ar a presen\u00e7a global da Maserati\".<\/p>\n\n\n\n

Com esta \u00faltima mudan\u00e7a na lideran\u00e7a, a Maserati prossegue o seu objetivo de refor\u00e7ar a sua equipa de gest\u00e3o, trazendo para a ribalta profissionais experientes que encarnam os valores e a vis\u00e3o da marca. Santo Ficili, CEO da Maserati, sublinhou que a experi\u00eancia e a perspetiva internacional de Maurizio Zuares ser\u00e3o essenciais <\/strong>para orientar a marca nesta nova fase de crescimento.<\/p>\n\n\n\n

A partida de Luca Delfino, ap\u00f3s muitos anos de servi\u00e7o, n\u00e3o passou despercebida. Num comunicado de imprensa, a Santo Ficili agradeceu a Luca Delfino as suas muitas contribui\u00e7\u00f5es, sublinhando o impacto que teve na marca durante o seu mandato.<\/p>\n\n\n\n

Com todas as mudan\u00e7as efectuadas em 2024, 2025 parece ser um ano chave para a Maserati. Ser\u00e1 que esta mudan\u00e7a de lideran\u00e7a um impacto positivo efetivo na marca? Este facto est\u00e1 ainda por confirmar<\/strong>. Recorde-se que a marca Trident chamou antigos empregados nos Estados Unidos<\/a>o seu mercado n\u00famero um, onde est\u00e1 a sofrer, com uma quebra de 32 % nas vendas<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":35719,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-35718","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maserati","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nMaserati : encore du changement pour la direction commerciale pour d\u00e9marrer 2025 - ItalPassion<\/title>\n<meta name=\"description\" content=\"Maurizio Zuares L'ann\u00e9e 2025 commence sous de nouveaux auspices chez Maserati, avec une s\u00e9rie de changements significatifs au sein de la direction\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italpassion.fr\/pt\/maserati\/mais-mudancas-na-direcao-de-vendas-da-maserati-para-o-inicio-de-2025\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maserati : encore du changement pour la direction commerciale pour d\u00e9marrer 2025 - 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