{"id":32919,"date":"2024-01-23T22:23:24","date_gmt":"2024-01-23T21:23:24","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=32919"},"modified":"2024-01-23T22:23:27","modified_gmt":"2024-01-23T21:23:27","slug":"a-stellantis-sabe-o-que-esta-a-fazer-com-esta-marca-de-luxo","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/pt\/maserati\/maserati-est-ce-que-stellantis-sait-ce-quelle-fait-avec-cette-marque-de-luxe\/","title":{"rendered":"Maserati: ser\u00e1 que Stellantis sabe o que est\u00e1 a fazer com esta marca de luxo?"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

Depois de revelar o Planos de produtos Alfa Romeo<\/a> e Fiat at\u00e9 2028<\/a>aqui est\u00e1 o de Maserati<\/a>. Sejamos realistas, n\u00e3o h\u00e1 muito a aprender aqui, apenas mais com que nos preocuparmos.<\/p>\n\n\n\n

Antes do nascimento do Stellantis, o plano era lan\u00e7ar o MC20, o Grecale, o Granturismo, o Grancabrio, o Levante e o Quattroporte em vers\u00f5es el\u00e9ctricas e a combust\u00e3o. Tudo isto deveria acontecer primeiro em 2022 e depois em 2025.<\/p>\n\n\n\n

Depois, o Big Bang, Stellantis foi criado. Embora o plano de produto fosse bastante claro para a maioria das marcas, era-o muito menos para a Maserati. De repente, O lan\u00e7amento da Folgore est\u00e1 previsto para 2025<\/a> todos os modelos listados para criar uma marca de autom\u00f3veis de luxo com uma autonomia el\u00e9ctrica de 100 % at\u00e9 2030.<\/strong><\/p>\n\n\n\n

Ent\u00e3o e os autom\u00f3veis que j\u00e1 est\u00e3o a ser desenvolvidos? Todos, exceto o MC20, s\u00e3o baseados na plataforma Giorgio, que n\u00e3o foi concebida para ve\u00edculos el\u00e9ctricos. Foi tomada a decis\u00e3o de lan\u00e7ar os modelos mais avan\u00e7ados, como o Grecale e o Granturismo, primeiro com motores de combust\u00e3o e depois com motores el\u00e9ctricos.<\/p>\n\n\n\n

Para o Levante e o novo Quattroporte, mudan\u00e7a de plataforma para STLA Large<\/strong> portanto, reiniciar a evolu\u00e7\u00e3o. Chegamos assim ao documento que pudemos consultar e que, com toda a transpar\u00eancia, data de 2022.<\/p>\n\n\n\n

Modelo<\/th>Plataforma<\/th>Motoriza\u00e7\u00e3o<\/th>Lan\u00e7amento<\/th><\/tr><\/thead>
Maserati Quattroporte<\/td>STLA Grande<\/td>PHEV \/ el\u00e9trico<\/td>2024<\/td><\/tr>
Maserati Grancabrio<\/td>Estrutura do ve\u00edculo Maserati<\/td>el\u00e9trico<\/td>2023<\/td><\/tr>
Maserati Levante<\/td>STLA Grande<\/td>MHEV \/ PHEV \/ el\u00e9trico<\/td>2025<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Em primeiro lugar, o novo Quattroporte e o novo Levante est\u00e3o na STLA Large. Em segundo lugar, No final, a marca decidiu n\u00e3o optar pelo 100 % el\u00e9trico, deixando em aberto a op\u00e7\u00e3o de um motor de combust\u00e3o interna,<\/strong> incluindo os h\u00edbridos plug-in. Provavelmente com GME T6<\/a> que em breve chegar\u00e1 com tecnologia PHEV, e uma vez que parece altamente improv\u00e1vel que o Nettuno seja adaptado para o STLA Large (mas podemos estar enganados). Em terceiro lugar, mais vale ignorar as datas de lan\u00e7amento, que j\u00e1 v\u00e3o ser ultrapassadas. Portanto, para al\u00e9m destes dois novos modelos... nada mais.<\/p>\n\n\n\n

A estrela Maserati na gal\u00e1xia Stellantis est\u00e1 a ficar cada vez mais fraca<\/strong>A marca est\u00e1 prestes a implodir? H\u00e1 anos que dizemos que o posicionamento da marca n\u00e3o \u00e9 claro. Este plano de produto confirma-o. Enquanto todas as outras marcas Stellantis t\u00eam um roteiro at\u00e9 2030, a Maserati est\u00e1 presa a modelos da \"velha gera\u00e7\u00e3o\" sobre a plataforma Giorgio, que acabam de ser lan\u00e7ados, e a dois modelos hipot\u00e9ticos para os quais ainda n\u00e3o vimos um prot\u00f3tipo na estrada.<\/p>\n\n\n\n

J\u00e1 n\u00e3o era sem tempo, em 2024, que a dire\u00e7\u00e3o da Maserati comunique claramente onde pretende estar at\u00e9 2030. <\/strong>100 % el\u00e9trico ? H\u00edbrido recarreg\u00e1vel? Qual o volume? Qual a autonomia? Qual o pre\u00e7o? Que comunica\u00e7\u00f5es? Qual o ritmo de lan\u00e7amento? Entretanto, o desenvolvimento do Quattroporte M9S j\u00e1 est\u00e1 atrasado<\/a>N\u00e3o h\u00e1 som nem imagens do Levante.<\/p>\n\n\n\n

Ser\u00e1 coincid\u00eancia que h\u00e1 alguns dias atr\u00e1s.., a marca anunciou a chegada de Giovanni Perosino como seu novo Diretor de Marketing e Comunica\u00e7\u00e3o <\/strong>Maserati, sucedendo a Paolo Tubito, que veio da Nike... A It\u00e1lia tamb\u00e9m est\u00e1 a ranger os dentes, os sindicatos re\u00fanem-se com a dire\u00e7\u00e3o a 25 de janeiro<\/strong> (dia da apresenta\u00e7\u00e3o do Macan el\u00e9trico), para que a marca exponha os seus planos para os pr\u00f3ximos meses e anos.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":32920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-32919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-maserati","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nMaserati : est-ce que Stellantis sait ce qu'elle fait avec cette marque de luxe ? - ItalPassion<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s vous avoir d\u00e9voil\u00e9 les plans produits Alfa Romeo et Fiat \u00e0 l'horizon 2028, voici celui de Maserati. 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