{"id":37045,"date":"2025-03-07T11:44:31","date_gmt":"2025-03-07T10:44:31","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=37045"},"modified":"2025-03-07T11:44:34","modified_gmt":"2025-03-07T10:44:34","slug":"fiat-de-grote-panda-het-antwoord-op-het-herstellen-van-tegenvallende-europese-verkopen-aan-het-begin-van-2025","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/nl\/fiat\/fiat-la-grande-panda-le-remede-pour-redresser-des-ventes-europeennes-decevantes-en-ce-debut-2025\/","title":{"rendered":"Fiat: de Grande Panda, de remedie om teleurstellende Europese verkopen begin 2025 om te buigen?"},"content":{"rendered":"
\"\"
Fiat Grande Panda. Foto Italpassion<\/figcaption><\/figure>\n\n\n\n

Fiat<\/a> begint 2025 met gemengde resultaten. Terwijl het Italiaanse merk nog steeds erg succesvol is in Latijns-Amerika, met name in Brazili\u00eb, laten de prestaties in Europa nog steeds te wensen over. <\/strong>Terwijl de verkopen in Brazili\u00eb en Argentini\u00eb een goed momentum laten zien, zijn de Europese cijfers nog steeds zorgwekkend. Fiat Grande Panda<\/a> om de trend te keren. Maar zal dit herstel genoeg zijn om Fiat weer op weg te helpen naar groei in Europa?<\/p>\n\n\n\n

Sterk momentum in Latijns-Amerika<\/h2>\n\n\n\n

Fiat is blij met de resultaten in Latijns-Amerika.<\/strong> In Brazili\u00eb was er met 34.356 registraties in januari en 37.362 in februari een indrukwekkende stijging van 101TP3Q ten opzichte van vorig jaar. Deze cijfers weerspiegelen de sterke vraag in een belangrijke markt. Argentini\u00eb, dat 9.319 registraties noteerde in januari en 5.927 in februari, noteerde een spectaculaire stijging van +78% in januari in vergelijking met vorig jaar, hoewel er een lichte daling was in februari. Desondanks blijven de prestaties van Argentini\u00eb solide, met een stijging van +23% over twee jaar.<\/p>\n\n\n\n

Europa, een markt in verval<\/h2>\n\n\n\n

De cijfers van Fiat in Europa zijn minder bemoedigend. <\/strong>In Itali\u00eb, een cruciale markt voor het merk, daalde de verkoop met 8% ten opzichte van vorig jaar, met 15.901 registraties in januari en 14.753 in februari. In Duitsland daalde de verkoop met 46% en in Frankrijk was de daling net zo uitgesproken met 55%. Daarentegen noteerden markten zoals het VK een lichte stijging van 9% dankzij een goede januari, hoewel dit nog steeds niet genoeg was om de algemene verliezen te compenseren.<\/p>\n\n\n\n

La Grande Panda: een nieuwe hoop<\/h2>\n\n\n\n

Dat is waar de Fiat Grande Panda om de hoek komt kijken, verwacht in maart 2025 bij de Europese dealers<\/a>in het spel komt. <\/strong>Hoewel de Grande Panda pas in 2026 in Latijns-Amerika wordt verwacht, zou zijn lancering in Europa de negatieve trend kunnen keren. De eerste leveringen aan klanten staan gepland voor april\/mei 2025 en we hopen in de tweede helft van het jaar een echte opleving van de verkoop te zien.<\/p>\n\n\n\n

Het model, dat compact, praktisch en zuinig moet zijn, zou wel eens aan de verwachtingen van de Europese consument kunnen voldoen. Alles zal echter afhangen van het vermogen van de Grande Panda om een breed publiek aan te spreken. de eerste paar weken op de markt zijn zeer positief geweest<\/a>.<\/p>\n\n\n\n

Turkse markt in de wacht<\/h2>\n\n\n\n

In Turkije, een belangrijke markt voor Fiat, is de verkoop sterk gedaald. <\/strong>Met registraties van 4.054 in januari en 4.873 in februari noteerde Turkije een drastische daling van -61% ten opzichte van vorig jaar en -55% ten opzichte van twee jaar geleden. De lancering van de Grande Panda in Turkije staat gepland voor de zomer van 2025,<\/strong> en het is nog te vroeg om de impact op de verkoop te beoordelen. Positieve resultaten op de verkoop worden voor dit land niet voor 2026 verwacht.<\/p>\n\n\n\n

Fiat in cijfers: een gemengde start van 2025<\/h2>\n\n\n\n

Uit de gegevens van januari en februari 2025 voor de onderstaande landen blijkt dat Fiat 139.137 auto's heeft geregistreerd, een daling van -9% ten opzichte van n-1.<\/strong> De prestaties blijven daarom achter. De Grande Panda komt daarom op een cruciaal moment voor Fiat: de vraag blijft of dit model de trend kan keren en het merk zijn dominante positie in Europa kan laten heroveren.<\/p>\n\n\n\n

Land<\/strong><\/th>Januari 2025<\/strong><\/th>Februari 2025<\/strong><\/th>Totaal jan-feb<\/strong><\/th>Verandering vs n-1<\/strong><\/th>Verandering vs n-2<\/strong><\/th><\/tr><\/thead>
Brazili\u00eb<\/td>34 356<\/td>37 362<\/td>71 718<\/td>+10%<\/td>+30%<\/td><\/tr>
Itali\u00eb<\/td>15 901<\/td>14 753<\/td>30 654<\/td>-8%<\/td>-8%<\/td><\/tr>
Argentini\u00eb<\/td>9 319<\/td>5 927<\/td>15 246<\/td>+78%<\/td>+23%<\/td><\/tr>
Kalkoen<\/td>4 054<\/td>4 873<\/td>8 927<\/td>-61%<\/td>-55%<\/td><\/tr>
Duitsland<\/td>2 399<\/td>2 811<\/td>5 210<\/td>-46%<\/td>-46%<\/td><\/tr>
Frankrijk<\/td>1 726<\/td>1 598<\/td>3 324<\/td>-55%<\/td>-31%<\/td><\/tr>
Spanje<\/td>338<\/td>888<\/td>1 226<\/td>-68%<\/td>-69%<\/td><\/tr>
Verenigd Koninkrijk<\/td>1 428<\/td>606<\/td>2 034<\/td>+9%<\/td>-21%<\/td><\/tr>
Japan<\/td>250<\/td>273<\/td>523<\/td>-6%<\/td>-16%<\/td><\/tr>
Verenigde Staten<\/td>143<\/td>132<\/td>275<\/td>+193%<\/td>+282%<\/td><\/tr>
Totaal<\/strong><\/td><\/td><\/td>139 137<\/strong><\/td>-9%<\/strong><\/td>-2%<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

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