{"id":36486,"date":"2025-02-07T16:25:39","date_gmt":"2025-02-07T15:25:39","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=36486"},"modified":"2025-02-07T16:29:46","modified_gmt":"2025-02-07T15:29:46","slug":"stellantis-aqui-es-por-que-no-hay-b-suv-en-los-estados-unidos-alfa-romeo-junior-fiat-grande-panda-jeep-avenger","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/es\/stellantis\/stellantis-voici-la-raison-pour-laquelle-il-ny-a-pas-de-b-suv-aux-us-alfa-romeo-junior-fiat-grande-panda-jeep-avenger\/","title":{"rendered":"Stellantis: por eso no hay B-SUV en EE.UU. (Alfa Romeo Junior, Fiat Grande Panda, Jeep Avenger)"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-1024x683.jpg\" alt=\"\" class=\"wp-image-36489\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-1024x683.jpg 1024w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-300x200.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-18x12.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-561x374.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-1122x748.jpg 1122w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-265x177.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-531x354.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-364x243.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-728x485.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-608x405.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-758x505.jpg 758w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa-1152x768.jpg 1152w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/02\/bsuv-usa.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.italpassion.fr\/es\/stellantis\/\">Stellantis<\/a> tiene s\u00f3lidas ambiciones para el mercado estadounidense. Con marcas como Jeep, Dodge, Ram y Chrysler, as\u00ed como <a href=\"https:\/\/www.italpassion.fr\/es\/fiat\/\">Fiat<\/a>, <a href=\"https:\/\/www.italpassion.fr\/es\/alfa-romeo\/\">Alfa Romeo<\/a> y <a href=\"https:\/\/www.italpassion.fr\/es\/maserati\/\">Maserati<\/a>El Grupo est\u00e1 situado en uno de los mercados m\u00e1s grandes y rentables del mundo. Sin embargo, a pesar de su diversificada oferta, <strong>algunos modelos europeos no est\u00e1n dise\u00f1ados para cruzar el Atl\u00e1ntico. <\/strong>Es el caso de los B-SUV de la marca, como el <strong>Jeep Avenger<\/strong>en <strong>Fiat Grande Panda<\/strong> y el<strong>Alfa Romeo Junior<\/strong>. Entonces, \u00bfpor qu\u00e9 evita Stellantis estos modelos en Norteam\u00e9rica? La respuesta no s\u00f3lo est\u00e1 en los gustos del mercado norteamericano, sino tambi\u00e9n en cuestiones de normativa.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Los SUV y las camionetas dominan el mercado norteamericano<\/h2>\n\n\n\n<p>El mercado estadounidense del autom\u00f3vil est\u00e1 dominado en gran medida por el <strong>pastillas<\/strong> y el <strong>SUV grandes<\/strong>segmentos C, D y E. As\u00ed que es comprensible que Stellantis no haya considerado oportuno introducir veh\u00edculos compactos como el <strong>Jeep Avenger<\/strong>en <strong>Fiat Grande Panda<\/strong> o el<strong>Alfa Romeo Junior<\/strong>que pertenecen al segmento B, a menudo percibido como demasiado peque\u00f1o para atraer a los consumidores estadounidenses.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-1024x683.jpg\" alt=\"\" class=\"wp-image-35786\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-1024x683.jpg 1024w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-300x200.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-18x12.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-561x374.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-1122x748.jpg 1122w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-265x177.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-531x354.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-364x243.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-728x485.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-608x405.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-758x505.jpg 758w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2-1152x768.jpg 1152w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2024\/12\/fiat-grande-panda-bresil-2.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Dicho esto, la idea de ofrecer B-SUV, modelos m\u00e1s peque\u00f1os, parece contraintuitiva. Sin embargo, podr\u00eda haber sido una oportunidad para diversificar la gama, sobre todo para <strong>Fiat<\/strong>que ya est\u00e1 presente con un <strong>500<\/strong> y podr\u00eda ampliar su gama con modelos como el <strong>600<\/strong> o el <strong>Panda grande<\/strong>o para <strong>Jeep<\/strong>que cuenta con una s\u00f3lida imagen de marca y podr\u00eda completar f\u00e1cilmente su gama con un modelo m\u00e1s peque\u00f1o por debajo del <strong>Br\u00fajula<\/strong> con el Vengador. <strong>Alfa Romeo<\/strong>con modelos como el <strong>Giulia<\/strong>en <strong>Stelvio<\/strong>y el <strong>Tonalidad<\/strong>tambi\u00e9n podr\u00eda a\u00f1adir un modelo compacto como el <strong>Junior<\/strong> a su alcance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cuesti\u00f3n de homologaci\u00f3n<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-1024x683.jpg\" alt=\"\" class=\"wp-image-35836\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-1024x683.jpg 1024w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-300x200.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-18x12.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-561x374.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-1122x748.jpg 1122w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-265x177.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-531x354.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-364x243.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-728x485.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-608x405.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-758x505.jpg 758w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp-1152x768.jpg 1152w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/stellantis-cmp.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Plataforma eCMP<\/figcaption><\/figure>\n\n\n\n<p>Sin embargo, la raz\u00f3n principal por la que estos veh\u00edculos no se ofrecer\u00e1n en Estados Unidos no es s\u00f3lo la naturaleza del mercado. <strong>Guillaume Clerc, Jefe de Producto de Fiat\/Abarth, explic\u00f3 que el CMP<\/strong> (utilizado para el Jeep Avenger , Fiat 600 y Alfa Romeo Junior) y <strong>STLA Inteligente<\/strong> (utilizado para el Fiat Grande Panda) <strong>no est\u00e1n aprobados para el mercado estadounidense.<\/strong><\/p>\n\n\n\n<p>Estas plataformas requerir\u00edan modificaciones estructurales para cumplir las normas estadounidenses. Pero estas adaptaciones implicar\u00edan <strong>elevados costes de desarrollo<\/strong>. Dado que los vol\u00famenes de ventas previstos para estos veh\u00edculos en el mercado estadounidense son relativamente bajos, Stellantis consider\u00f3 que la inversi\u00f3n necesaria para homologar estas plataformas y adaptarlas a la legislaci\u00f3n estadounidense no ser\u00eda rentable. <strong>no es rentable<\/strong>.<\/p>\n\n\n\n<p>As\u00ed que, si so\u00f1aba con ver estos veh\u00edculos llegar a los concesionarios estadounidenses en los pr\u00f3ximos a\u00f1os, no espere que hagan su debut continental a corto plazo. Stellantis prefiere centrarse en modelos de mayor tama\u00f1o, m\u00e1s acordes con las expectativas de los consumidores estadounidenses y los est\u00e1ndares del mercado.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":36489,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[29],"tags":[],"class_list":["post-36486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stellantis","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Stellantis : voici la raison pour laquelle il n&#039;y a pas de B-SUV aux US (Alfa Romeo Junior, Fiat Grande Panda, Jeep Avenger) - ItalPassion<\/title>\n<meta name=\"description\" content=\"Stellantis a des ambitions solides sur le march\u00e9 am\u00e9ricain. 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