{"id":41349,"date":"2025-09-17T15:55:07","date_gmt":"2025-09-17T13:55:07","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=41349"},"modified":"2025-09-17T15:55:07","modified_gmt":"2025-09-17T13:55:07","slug":"this-is-how-the-alfa-romeo-luxury-sedan-might-have-looked","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/voici-a-quoi-aurait-pu-ressembler-la-grande-berline-de-luxe-alfa-romeo\/","title":{"rendered":"This is how Alfa Romeo's large luxury sedan might have looked"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-0.jpg\" alt=\"\" class=\"wp-image-41352\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-0.jpg 1200w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-0-420x280.jpg 420w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-0-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-0-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>For several decades, the large luxury sedan has been the snake in the sea of<a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/\">Alfa Romeo.<\/a> A project often talked about, sometimes sketched out, but never realized. And yet, on several occasions, the dream seemed within reach.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The ghost of Project 961<\/h2>\n\n\n\n<p>Back in FCA's day, a large E-segment sedan, code-named 961, was on the production drawing-board. The first mules were even caught testing: a Maserati Ghibli body, grafted with a camouflaged front end inspired by the Giulia. Enough to feed the fantasies of alfists. But the project quickly fell through. Disappointing sales of the Giulia and Stelvio prevented the brand from justifying such a move upmarket.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-1024x683.jpg\" alt=\"\" class=\"wp-image-36997\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-1024x683.jpg 1024w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-300x200.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-18x12.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-561x374.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-1122x748.jpg 1122w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-265x177.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-531x354.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-364x243.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-728x485.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-608x405.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-758x505.jpg 758w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961-1152x768.jpg 1152w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-961.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A glimmer of light from Stellantis<\/h2>\n\n\n\n<p>When Stellantis was born, the dream resurfaced. A large luxury sedan, codenamed A7S, would have been in the works around 2022-2023. But again, radio silence since then. Priorities have changed, and the strategy has tightened around SUVs and a more accessible range: Junior, restyled Tonale, another SUV between Tonale and Stelvio, new Stelvio, Giulia and a future compact.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When designers take over<\/h2>\n\n\n\n<p>In the face of this absence, it's the independent designers who keep the fantasy alive. A few months ago, Alessandro Masera delivered his vision <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-heres-what-the-large-sedan-could-look-like-inspired-by-future-models\/\">a large Alfa Romeo sedan inspired by the Junior and the Maserati Granturismo<\/a>. A sporty, elegant, almost realistic silhouette.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-1.jpg\" alt=\"\" class=\"wp-image-41350\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-1.jpg 1200w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-1-420x280.jpg 420w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-1-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-1-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Today, it's the Instagram account cool.car.design that's fueling the dreams. And this time, the proposal takes us back to the FCA era. The exercise imagines an Alfa Romeo limousine seemingly built on a Mercedes S-Class base, with a front end inherited from the Giulia. Nearly 5 meters long, based on a hypothetical Giorgio platform, it would house a 3.0 V6 hybrid engine under the hood. A cocktail that could have offered Alfa Romeo a technological and luxurious showcase, capable of rivaling German or Japanese references.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-2.jpg\" alt=\"\" class=\"wp-image-41351\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-2.jpg 1200w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-2-420x280.jpg 420w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-2-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/09\/alfa-romeo-961-2-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Between nostalgia and reality<\/h2>\n\n\n\n<p>Of course, all this is pure fantasy. As the current product plan reminds us, no large sedan is planned for Alfa Romeo in the next few years. Priorities lie elsewhere: consolidating the range with SUVs and a compact car, to ensure the brand's long-term future. For more ambitious projects, such as a luxury sedan, coup\u00e9 or spider, we'll probably have to wait until the next decade.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DOrOfwoAMWB\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DOrOfwoAMWB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DOrOfwoAMWB\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A publication shared by cool car design (@cool.car.design)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":41352,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-41349","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alfa-romeo","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Voici \u00e0 quoi aurait pu ressembler la grande berline de luxe Alfa Romeo - ItalPassion<\/title>\n<meta name=\"description\" content=\"Depuis plusieurs d\u00e9cennies, la grande berline de luxe reste le serpent de mer d\u2019Alfa Romeo. 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