{"id":37986,"date":"2025-04-16T18:40:25","date_gmt":"2025-04-16T16:40:25","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=37986"},"modified":"2025-04-16T14:51:31","modified_gmt":"2025-04-16T12:51:31","slug":"will-ferrari-electrique-prove-bugatti-rimac-ceo-wrong","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/en\/ferrari\/ferrari-electrique-va-t-elle-prouver-que-le-ceo-de-bugatti-rimac-a-tort\/","title":{"rendered":"Electric Ferrari: will it prove Bugatti Rimac's CEO wrong?"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/ferrari-bev-ebuilding.jpg\" alt=\"\" class=\"wp-image-37987\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/ferrari-bev-ebuilding.jpg 1200w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/ferrari-bev-ebuilding-420x280.jpg 420w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/ferrari-bev-ebuilding-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/04\/ferrari-bev-ebuilding-18x12.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Electrification is turning the automotive world upside down, including at the very top end of the market. And in this world, one very credible voice has made itself heard:<strong> Mate Rimac, CEO of Rimac Automobili... and since 2021, CEO of Bugatti Rimac, the joint venture overseeing future Bugatti models. <\/strong>At <a href=\"https:\/\/www.italpassion.fr\/en\/maserati\/this-announcement-by-rimacs-c-e-o-should-alert-maserati\/\">at a conference organized by the Financial Times less than a year ago<\/a>the electric vehicle pioneer made a surprising statement: <strong>in his view, the golden age of electric 100 % hypercars is already drawing to a close.<\/strong><\/p>\n\n\n\n<p>A shocking statement, coming from the man who launched the Nevera, one of the most efficient electric cars ever built. Mate Rimac goes further: he believes that high-end customers are now looking to differentiate themselves from the mass of electric vehicles that have become ubiquitous. <strong>In his eyes, mechanical and analog sensations, the sound and brutality of a combustion or hybrid engine, are once again major criteria for enthusiasts.<\/strong> To put it plainly: luxury can no longer be content with silence. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">See you on October 9, 2025<\/h2>\n\n\n\n<p>And yet... <strong><a href=\"https:\/\/www.italpassion.fr\/en\/ferrari\/\">Ferrari<\/a> has announced the presentation of its very first 100 % electric car for <a href=\"https:\/\/www.italpassion.fr\/en\/ferrari\/ferrari-100-electric-presentation-date-unveiled-by-ceo\/\">october 9, 2025<\/a>. <\/strong>A major event in the history of Maranello. According to Benedetto Vigna, the brand's CEO, this model is no ordinary electric vehicle: \"On that day, there will be a lot of electrons on the streets of Maranello\", he says with a touch of mischief. He added recently, in March 2025 in New York: \"We're not making an electric car to tick a box. We're creating something exciting, a real Ferrari.\"<\/p>\n\n\n\n<p><strong>Ferrari is not talking about a \"transition\", but about adding to its range. <\/strong>Thermal, hybrid, electric: each technology will have its place in a mix designed to maintain the brand's DNA while integrating the demands of the future. The goal? By 2026, 60 % of sales will be hybrid or electric, and 40 % thermal. A subtle balance, a far cry from the radical shift Maserati sought to make with its Folgore range.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Can Ferrari succeed where Rimac doubts?<\/h2>\n\n\n\n<p>That's the real question. Ferrari isn't playing the electric card out of obligation or marketing posturing. <strong>The brand sees its electric model as an object of desire, just like an 812 or SF90. <\/strong>A project long in the making, developed at a new ultra-modern site in Maranello, the Ferrari E-Building, dedicated to the production of motors, batteries and... emotions.<\/p>\n\n\n\n<p><strong>The teams are also working on <a href=\"https:\/\/www.italpassion.fr\/en\/ferrari\/ferrari-100-electric-a-convincing-false-tapping-noise\/\">innovative sound solutions<\/a>, <\/strong>to replace the roar of a V12 engine with a unique Ferrari sound experience. A tall order, but one that lives up to the brand's ambitions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">If Ferrari succeeds...<\/h2>\n\n\n\n<p>So the message sent to the world of high-end automobiles will be resounding. Ferrari could become <strong>the first brand to prove that a luxury electric car can be seductive without sacrificing sensations. <\/strong>Better still, it could demonstrate that electrics can have a personality of their own, far removed from the cold technological efficiency denounced by Rimac.<\/p>\n\n\n\n<p>That would be a form of irony: <strong>to prove Bugatti Rimac's CEO wrong... about electric cars,<\/strong> precisely where his group had shown itself to be the most pioneering.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":37987,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[23],"tags":[],"class_list":["post-37986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ferrari","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ferrari \u00e9lectrique : va-t-elle prouver que le CEO de Bugatti Rimac a tort ? - ItalPassion<\/title>\n<meta name=\"description\" content=\"L\u2019\u00e9lectrification bouleverse le monde de l\u2019automobile, y compris dans le tr\u00e8s haut de gamme. 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