{"id":37032,"date":"2025-03-06T08:02:03","date_gmt":"2025-03-06T07:02:03","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=37032"},"modified":"2025-03-06T08:02:05","modified_gmt":"2025-03-06T07:02:05","slug":"alfa-romeo-posts-exceptional-sales-in-early-2025-is-that-enough","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-affiche-des-ventes-exceptionnelles-en-ce-debut-2025-est-ce-suffisant\/","title":{"rendered":"Alfa Romeo reports exceptional sales in early 2025: is it enough?"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-1024x683.jpg\" alt=\"\" class=\"wp-image-37033\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-1024x683.jpg 1024w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-300x200.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-768x512.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-18x12.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-561x374.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-1122x748.jpg 1122w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-265x177.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-531x354.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-364x243.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-728x485.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-608x405.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-758x505.jpg 758w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025-1152x768.jpg 1152w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/03\/alfa-romeo-2025.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>The figures are in: <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-off-to-a-good-start-in-january-2025-thanks-mainly-to-the-suv-junior\/\">after a promising january<\/a>, <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/\">Alfa Romeo<\/a> continues its momentum in February 2025. <\/strong>The Italian brand's overall performance is up on last year, with a total of 9,864 registrations in the first two months of the year in the top 10 countries. Enough to arouse enthusiasm, even if the question remains:<strong> Is it enough to bring Alfa Romeo back to the heights of yesteryear?<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Junior SUV continues to seduce<\/h2>\n\n\n\n<p>Already a hit in January, Alfa Romeo's Junior SUV confirmed its success in February, particularly in key markets such as Italy, France and Spain. It alone accounts for a significant share of the brand's total sales in these countries:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Italy<\/strong> 2,764 Juniors out of 4,584 registrations<\/li>\n\n\n\n<li><strong>France<\/strong> 876 Juniors out of 1,299 registrations<\/li>\n\n\n\n<li><strong>Spain<\/strong> 461 Juniors out of 708 registrations<\/li>\n<\/ul>\n\n\n\n<p>Although we don't yet have precise figures for Junior in other countries,<strong> it's clear that this new SUV plays a major role in Alfa Romeo's dynamic growth. <\/strong>It remains to be seen whether the craze will continue as the months go by. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Contrasting performances by market<\/h2>\n\n\n\n<p>Compiling data for January and February 2025, Alfa Romeo registrations total 9,864, up +17 % on n-1 and +26 % on n-2. In some countries, growth was very strong, while in others it was less so.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Country<\/th><th>January 2025<\/th><th>February 2025<\/th><th>Total Jan-Feb<\/th><th>Change vs n-1<\/th><th>Change vs n-2<\/th><\/tr><\/thead><tbody><tr><td><strong>Italy<\/strong><\/td><td>2 276<\/td><td>2 308<\/td><td>4 584<\/td><td>+20 %<\/td><td>+29 %<\/td><\/tr><tr><td><strong>United States<\/strong><\/td><td>460<\/td><td>743<\/td><td>1 203<\/td><td>-19 %<\/td><td>-14 %<\/td><\/tr><tr><td><strong>Germany<\/strong><\/td><td>572<\/td><td>649<\/td><td>1 221<\/td><td>+14 %<\/td><td>+52 %<\/td><\/tr><tr><td><strong>France<\/strong><\/td><td>656<\/td><td>643<\/td><td>1 299<\/td><td>+62 %<\/td><td>+148 %<\/td><\/tr><tr><td><strong>Spain<\/strong><\/td><td>335<\/td><td>373<\/td><td>708<\/td><td>+67 %<\/td><td>+71 %<\/td><\/tr><tr><td><strong>Turkey<\/strong><\/td><td>113<\/td><td>96<\/td><td>209<\/td><td>-1 %<\/td><td>-44 %<\/td><\/tr><tr><td><strong>Japan<\/strong><\/td><td>67<\/td><td>55<\/td><td>122<\/td><td>-15 %<\/td><td>-45 %<\/td><\/tr><tr><td><strong>United Kingdom<\/strong><\/td><td>69<\/td><td>56<\/td><td>125<\/td><td>-6 %<\/td><td>-7 %<\/td><\/tr><tr><td><strong>Switzerland<\/strong><\/td><td>67<\/td><td>86<\/td><td>153<\/td><td>-14 %<\/td><td>+10 %<\/td><\/tr><tr><td><strong>Austria<\/strong><\/td><td>87<\/td><td>153<\/td><td>240<\/td><td>+70 %<\/td><td>-4 %<\/td><\/tr><tr><td><strong>Total<\/strong><\/td><td>-<\/td><td>-<\/td><td>9 864<\/td><td>+17 %<\/td><td>+26 %<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\"><em>Source : Italpassion<\/em><\/figcaption><\/figure>\n\n\n\n<p>There are several points to bear in mind:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In <strong>Italy<\/strong>The +29 % growth over n-2 is remarkable, and enthusiasm for Junior remains high.<\/li>\n\n\n\n<li>In <strong>France<\/strong> and in <strong>Spain<\/strong>Although the figures are more modest than in Italy, the increases are particularly impressive, respectively +148 % and +71 % vs n-2, thanks to Junior's popularity.<\/li>\n\n\n\n<li>The <strong>US market<\/strong> remains mixed: the rise in February (743 vs. 460 in January) has not yet offset the declines compared to n-1 and n-2 (-19 % and -14 %). This is one of the few countries where Junior is not sold. It remains to be seen whether <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-tonale-now-configurable-with-giulia-and-stelvio-2-0l-petrol-engines-in-this-country\/\">the arrival of the 2.0L engine in the American Tonale<\/a> will boost sales.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">A satisfactory growth rate... but is it enough?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"876\" height=\"430\" src=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo.jpg\" alt=\"\" class=\"wp-image-36322\" srcset=\"https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo.jpg 876w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-300x147.jpg 300w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-768x377.jpg 768w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-18x9.jpg 18w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-561x275.jpg 561w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-265x130.jpg 265w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-531x261.jpg 531w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-364x179.jpg 364w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-728x357.jpg 728w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-608x298.jpg 608w, https:\/\/www.italpassion.fr\/wp-content\/uploads\/2025\/01\/immatriculation-alfa-romeo-758x372.jpg 758w\" sizes=\"auto, (max-width: 876px) 100vw, 876px\" \/><figcaption class=\"wp-element-caption\">Alfa Romeo sales. Source Italpassion<\/figcaption><\/figure>\n\n\n\n<p><strong>With almost 5,000 registrations per month over the January-February period, in the top 10 countries mentioned above, Alfa Romeo is on an annual base of close to 70,000 vehicles, a level similar to that of 2023.<\/strong> Certainly, we're seeing a clear rebound from the lows of recent years, and some markets (such as France) are showing spectacular growth dynamics.<\/p>\n\n\n\n<p>However, the brand's historic targets and ambitions to pass the symbolic milestone of 100,000 annual registrations remain out of reach for the time being. I<strong>his pace will have to be maintained, or even accelerated, over the coming months if we are to match the figures of more than a decade ago.<\/strong><\/p>\n\n\n\n<p><strong>Alfa Romeo has thus begun the first two months of the year on a positive note overall, <\/strong>with good prospects thanks to the Junior SUV, which is clearly attracting interest in Europe. So the question \"is it enough? The new Stelvio presented in 2025 will probably not be marketed until early 2026, so we'll have to rely on the new versions of the <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-junior-q4-video-preview-ahead-of-presentation-in-a-few-days-time\/\">Junior like Q4<\/a>or the <a href=\"https:\/\/www.italpassion.fr\/en\/alfa-romeo\/alfa-romeo-tonale-restyling-planned-for-mid-danuary-2025\/\">Tonale restyling mid-2025<\/a> to further increase the numbers.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":37033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-37032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alfa-romeo","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alfa Romeo affiche des ventes exceptionnelles en ce d\u00e9but 2025 : est-ce suffisant ? - ItalPassion<\/title>\n<meta name=\"description\" content=\"Les chiffres sont tomb\u00e9s\u202f: apr\u00e8s un mois de janvier prometteur, Alfa Romeo poursuit sur sa lanc\u00e9e en f\u00e9vrier 2025. 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