{"id":35424,"date":"2024-12-06T09:46:07","date_gmt":"2024-12-06T08:46:07","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=35424"},"modified":"2024-12-06T09:48:07","modified_gmt":"2024-12-06T08:48:07","slug":"fiat-registration-figures-november-2024-brazil-hides-poor-results","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/en\/fiat\/fiat-chiffres-immatriculation-novembre-2024-le-bresil-cache-les-mauvais-resultats\/","title":{"rendered":"Fiat - November 2024 registration figures: Brazil hides poor results"},"content":{"rendered":"
\"\"
Fiat Titano, pickup sold in Brazil.<\/figcaption><\/figure>\n\n\n\n

Fiat<\/a> concludes November 2024 with a mixed picture. Although the Italian automaker has managed to keep its head above water thanks to the Brazilian market, its performance elsewhere, particularly in Europe and Turkey, continues to disappoint.<\/strong> Taking into account the top 5 countries, the figures show an overall decline of 4.24 % over the first 11 months of the year,<\/strong> a far more worrying situation without Brazil's essential contribution, down 20 %!<\/strong><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Brazil, the pillar of salvation<\/h2>\n\n\n\n

With 48,959 registrations in November, the Brazilian market remains Fiat's main driving force. <\/strong>With an increase of 9.90 % over 2023, this country now accounts for more than 60 % of the automaker's worldwide sales. Models such as the Pulse and Fastback appeal to a Brazilian public always keen on Fiat's offerings, not to mention the Mobi, which recently exceeded 600,000 units produced<\/a>. <\/p>\n\n\n\n

Italy: a love story that turns tragic<\/h2>\n\n\n\n

In its home market, Fiat is struggling to find its second wind. In November, registrations totaled only 8,794 units, bringing the year-to-date decline to 16.12 %. <\/strong>Italians, once fervent supporters of the brand, seem to be turning more and more to alternatives such as Toyota and Dacia. The current range, dominated by the increasingly successful electric Fiat 500 and the lukewarm-starting Fiat 600, is struggling to win over customers.<\/p>\n\n\n\n

Turkey: continued erosion<\/h2>\n\n\n\n

In Turkey, the situation borders on the dramatic. Fiat recorded a decline of 26.23 % since January. <\/strong>Despite a slight upturn in November, with 9,194 units registered in November 2024, the automaker is suffering from the lack of renewal of flagship models such as the Tipo. This model has been produced here since 2016, but it's clear that it's reaching the end of its cycle.<\/p>\n\n\n\n

Germany: the end of the dolce vita<\/h2>\n\n\n\n

The German market, 4th best for Fiat, down 21.02 % since January<\/strong>with just 3,064 registrations in November. This decline is part of a wider trend in which Fiat is struggling to appeal to a demanding public. Electric models, such as the Fiat 500e, have not been as successful as expected since the end of government subsidies.<\/p>\n\n\n\n

France: face-saving Tipo relaunch?<\/h2>\n\n\n\n

In France, Fiat posts year-to-date decline of 15.31 %<\/strong>with 1,702 registrations in November. This decline, although less pronounced than in Germany, also reflects the limitations of the current range. Fiat has attempted to boost sales by putting the Tipo diesel back in the catalog a few months ago<\/a>.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

New products eagerly awaited<\/h2>\n\n\n\n

November's figures confirm an alarming fact: Without Brazil, Fiat's worldwide decline would be close to 20 %. <\/strong>This imbalance highlights the urgent need to diversify our successes. The new Grande Panda, expected in dealerships in early 2025,<\/a> is a source of hope, but Fiat will have to wait a little longer to see the effects on sales. The new Fiat 500 electric thermal hybrids are not expected until the second half of 2025. And while Fiat will introduce a new model, either a Giga Panda or a Fast Back SUV in 2026, it won't arrive until 2026.<\/p>\n\n\n\n

For 2025, Fiat needs to strengthen its product strategy, offering a balanced range of electric and combustion-hybrid cars at competitive prices. The situation is becoming urgent.<\/strong> U.S. gamble still doesn't work<\/a>and Brazil won't be able to support it forever. sales of Stellantis' 1st brand<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":35427,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[24],"tags":[],"class_list":["post-35424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fiat","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nFiat - chiffres immatriculation novembre 2024 : le Br\u00e9sil cache les mauvais r\u00e9sultats - ItalPassion<\/title>\n<meta name=\"description\" content=\"Fiat Titano, pickup vendu au Br\u00e9sil. Fiat conclut novembre 2024 avec un bilan contrast\u00e9. 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