{"id":34577,"date":"2024-08-21T21:13:24","date_gmt":"2024-08-21T19:13:24","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=34577"},"modified":"2024-08-21T21:13:26","modified_gmt":"2024-08-21T19:13:26","slug":"lamborghini-figures-for-the-first-half-of-2024-the-bull-heads-for-a-new-record","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/en\/lamborghini\/lamborghini-chiffres-du-premier-semestre-2024-le-taureau-fonce-vers-un-nouveau-record\/","title":{"rendered":"Lamborghini: figures for the first half of 2024, the bull heads for a new record"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

Lamborghini continues to build on its success in 2024, boasting results that augur well for a record year. <\/strong>After a good start to the first quarter<\/a>The Italian brand confirms its first-half performance, with figures showing solid growth and a promising future.<\/p>\n\n\n\n

A first half marked by growth<\/strong><\/h2>\n\n\n\n

From January to June 2024, Lamborghini produced 6,762 vehicles, far surpassing the 5,193 units produced in the same period the previous year. This significant increase is accompanied by a slight increased deliveries to customers, reaching 5,558 units compared with 5,341 last year<\/strong>. These figures include the first deliveries of the Lamborghini Revuelto, which is already proving to be a success.<\/p>\n\n\n\n

The Revuelto, Lamborghini's new mainstay<\/strong><\/h2>\n\n\n\n

One of the main reasons for these good results is the success of the Revuelto. After delivering 75 units in the first quarter, the number has now risen to 355 units sold in the first six months of the year<\/strong>. Compared with the Aventador, which sold over 1,000 units a year in its best years, the Revuelto looks set to surpass these figures. This model embodies Lamborghini's revival, and orders continue to pour in, presaging an equally dynamic second half-year.<\/p>\n\n\n\n

Urus and Hurac\u00e1n: Safe Values<\/strong><\/h2>\n\n\n\n

The Urus SUV remains the brand's best-seller, while deliveries of the Hurac\u00e1n remain at the same level as the previous year. Despite a certain stability, these models continue to play a crucial role in Lamborghini's portfolio, providing a solid foundation for the brand's overall growth.<\/p>\n\n\n\n

However, the future of the Hurac\u00e1n is set to change with the arrival of the Temerario<\/strong>which is destined to replace it. Orders for the Temerario have already begun, and it will be interesting to see how this new model positions itself on the market in 2025.<\/p>\n\n\n\n

Strong sales growth<\/strong><\/h2>\n\n\n\n

Thanks to higher sales volumes, including those of the Revuelto, Lamborghini sales jump to 1.621 billion euros<\/strong>1.421 billion in the first half of 2023. Although operating profit remained stable at 458 million euros, the brand's profitability remains robust, with an operating margin of 28.2 %, slightly down on the previous year, but still very impressive.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

A strong international presence<\/strong><\/h2>\n\n\n\n

Geographically speaking, Lamborghini continues to strengthen its presence in Europe<\/strong>which now accounts for 40 % of sales, compared with 37 % last year. The United States, which remains a key market for the brand, accounts for 29 % of sales, slightly down on 2023. Conversely, China, including Hong Kong, saw its share fall to 6 %, underlining a slight decline in this region, as for Ferrari and many other European brands.<\/p>\n\n\n\n

Towards a new record in 2024<\/strong><\/h2>\n\n\n\n

With these results, Lamborghini on track to exceed 11,000 deliveries by 2024<\/strong>This figure is reminiscent of Ferrari's performance in 2021, with 11,155 deliveries. This outlook testifies to the brand's positive dynamic and its ability to innovate with a small number of models.<\/p>\n\n\n\n

The second half of the year promises to confirm this trend, with the imminent arrival of the Temerario and continued sales of the Revuelto. At this rate, Lamborghini could well reach a new milestone and mark 2024 as a record year in its history.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":34578,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-34577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lamborghini","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nLamborghini : chiffres du premier semestre 2024, le taureau fonce vers un nouveau record - ItalPassion<\/title>\n<meta name=\"description\" content=\"Lamborghini continue sur sa lanc\u00e9e en 2024, affichant des r\u00e9sultats qui laissent pr\u00e9sager une ann\u00e9e record. 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