The last few days have seen one announcement after another in the Italian automotive industry, and the mood is clearly one of reorganization. After the insistent rumors surrounding Alfa Romeo and a possible return to the future Giulia and Stelvio on a Giorgio platformfollowed by Stellantis' confirmation of the extension of the FireFly/GSE engine well beyond 2030another sensitive issue has resurfaced: that of Maserati.
The Grecale, a fragile pillar of the Maserati range
On the Trident side, certainties are few and far between. We know that production of the GranTurismo and GranCabrio has left Mirafiori to return to Modena, a strong symbol for the brand's image. For the rest, Maserati's industrial future remains unclear. One thing is certain, however: its only SUV, the Grecaleis now the focus of attention. Launched in 2022, the Grecale was supposed to be the model of renewal, the one capable of providing a minimum of volume without denying the brand's sporty, luxurious DNA. Four years later, the facts are stark. The hoped-for commercial success has failed to materialize, and production figures speak for themselves.
Even for a manufacturer that has never claimed massive volumes, the trend is worrying. In 2025, just under 5,000 Grecale units were produced, with the 100 % electric version accounting for just over 4 % of the total. Production of the SUV was 7,250 in 2024 and 17,242 units in 2023.
Technical choices already out of step with the market
The Folgore electric version is a good illustration of the problem. Far from being a failure, it nevertheless arrives on a market that has evolved very rapidly. Its 400-volt architecture and recharging performance already place it behind more modern competitors, particularly in terms of charging times and overall efficiency. Above all, and this is perhaps the most important point, electric cars are not where customers expect Maserati to be.
On the internal combustion side, the situation is not much simpler. The 2.0-liter four-cylinder gasoline engine struggles to convince, particularly on the American market where this type of engine is neither suited to the local image nor expectations. Conversely, the V6 Nettuno engine of the Trofeo version ticks all the boxes in terms of prestige and performance, but comes up against increasingly penalizing tax regulations in many countries. In an attempt to limit the damage, Maserati recently came up with an emergency solution in the United States: offer a V6 version at four-cylinder prices. A strong signal, but also indicative of the pressure currently weighing on the brand.
A "new" Grecale SUV already in the works
It's against this backdrop that we learn that, although launched in 2022, a new Grecale is already in the pipeline. The SUV will continue to be produced in Cassino, but we don't think it will be a completely new model. Instead, all indications are that Maserati is working on an in-depth update, both aesthetically and technologically, to restore the SUV's appeal without starting from scratch. The avenues mentioned are consistent with the model's current weaknesses. In particular, there's talk of more efficient hybrid powertrains for the four-cylinder versions, better suited to fiscal constraints and market expectations. An electrified Nettuno V6 would also enable us to maintain a strong top-of-the-range offering, while limiting the impact of taxes. Finally, a major upgrade for the Folgore version, with the switch to 800-volt architecture.
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