Alfa Romeo Junior: does the SUV do better than its rivals Audi, Mini, Jeep and Lexus?

L'Alfa Romeo Juniorthe Italian brand's latest model, is a promising hybrid SUV on the European market. But faced with established rivals like the Audi Q2, or the new Mini Aceman, Jeep Avenger and Lexus LBX, the question remains: is it really a model capable of competing with these heavyweights?

Registration figures from January to April 2025

To answer this question, we first need to look at registration figures in the main European markets. Here's a look at the results from January to April 2025:

	France	Germany	Italy	Spain
Alfa Romeo Junior	1814	1506	6102	799
Audi Q2	1264	3766	not available	1743
Mini Aceman	936	not available	319	not available
Jeep Avenger	2364	2081	19 677	2716
Lexus LBX	1368	402	not available	1150
DS3	1715	54	not available	26

Note: For Germany and Spain, we do not have registration details by Mini model. For Italy, we do not have registrations outside the Top 50, Audi Q2, Lexus LBX and DS3.

Market rivalries

The French market is characterized by its balance, with Junior doing particularly well. Although it is slightly behind the Jeep Avenger in terms of registrations, its results remain respectable compared with the competition. Germany, on the other hand, presents a different dynamic: Despite the advanced age of the Audi Q2, this model remains the market leader, with impressive figures, even after a restyling in 2020.

The case of Italy is particularly interesting. The Alfa Romeo Junior achieves its best results in Italy, but compared with its direct cousin, the Jeep Avenger, it is not yet the absolute leader. In fact, the Jeep Avenger ranks among the top 4 best-selling models in Italy, just behind stars like the Fiat Panda and Dacia Sandero. The reason? Price. While the Alfa Romeo Junior, only available in hybrid version, starts at €30,400, the Jeep Avenger starts at €24,950 in non-hybrid version, a price difference that makes all the difference.

The situation in Spain: a market in full recovery

Spain is a special case. Although the Alfa Romeo has seen modest results in recent years, with just 2,854 registrations in 2024, the situation seems to be changing rapidly. In 4 months of 2025, almost 800 Alfa Romeo Juniors were registered, an excellent start for the model in this country. However, the Junior is still a long way from its direct rivals such as the Jeep Avenger, which is performing better on the Spanish market.

Promising, but can do better

Overall, the Alfa Romeo Junior is off to a good start, particularly in France, where it has managed to position itself favorably despite the competition. However, in Germany, the Audi Q2 continues to dominate the market, and in Italy, although the Junior stands out, the Jeep Avenger far surpasses it thanks to its competitive price.

In Spain, the Junior shows interesting potential, but in the face of already well-established models, its direct competition will still have to intensify. All in all, the Alfa Romeo Junior could really shine if it were to approach the more affordable prices of non-hybrid models like the Jeep Avenger.

The Alfa Romeo Junior has potential, but could still do better, as it faces either older models (Audi Q2, DS3), 100 % electric models (Lexus LBX, Mini Aceman) or even its direct cousin, the Jeep Avenger.