{"id":31335,"date":"2023-03-17T12:54:33","date_gmt":"2023-03-17T11:54:33","guid":{"rendered":"https:\/\/www.italpassion.fr\/?p=31335"},"modified":"2023-03-29T14:09:59","modified_gmt":"2023-03-29T12:09:59","slug":"lamborghini-umsatz-a-237-milliarden-e-doppel-son-benefiz-in-2022","status":"publish","type":"post","link":"https:\/\/www.italpassion.fr\/de\/lamborghini\/lamborghini-chiffre-daffaires-a-237-milliards-e-double-son-benefice-en-2022\/","title":{"rendered":"Lamborghini: Umsatz auf 2,37 Mrd. \u20ac gestiegen, Gewinn bis 2022 verdoppelt"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

Nach Ferrari und dann Maserati erwarteten wir die Pr\u00e4sentation der Zahlen des Audi-Konzerns, dem Eigent\u00fcmer der Marke Lamborghini<\/a>Um herauszufinden, wo die Marke in Bezug auf ihre Rentabilit\u00e4t im Vergleich zu ihren Konkurrenten steht. Nun, wie ihre italienischen Cousinen, Lamborghini hat ein sehr gutes Jahr 2022 mit einem Umsatz von 2,37 Milliarden Euro (+21,9 %) und einem Gewinn von 614 Millionen Euro (+56,4 %).<\/strong><\/p>\n\n\n\n

So kennen die Marken von Luxusautos keine Krise, denn nach ein Rekordjahr 2022 mit 9233 ausgelieferten Lamborgini<\/a>Die Rentabilit\u00e4t stieg ebenfalls sehr stark an. Ein Rekord in der Geschichte der Marke.<\/p>\n\n\n\n

Diesen Erfolg verdankt Lamborghini seinen, nur, 3 Modelle <\/strong>f\u00fcr die regelm\u00e4\u00dfig Sondereditionen aufgelegt werden, wie zuletzt der Huracan Tecnica oder der Urus Leistungsstark<\/a>. Es gelingt ihr also sehr gut, mit Modellen, die mehrere Jahre alt sind, regelm\u00e4\u00dfig Neues zu produzieren.<\/p>\n\n\n\n

Ihre Rentabilit\u00e4t verdankt sie auch ihrer Zusammenlegung von Technologien<\/strong> mit anderen Marken des Volkswagen-Konzerns, dem Eigent\u00fcmer von Audi. Beispielsweise wird die Plattform des Lamborghini Urus mit dem Audi Q7, dem Audi Q8 und dem Bentayga geteilt. Ein weiteres Beispiel ist die Plattform, die sich der Lamborghini Huracan und der Audi R8 teilen.<\/p>\n\n\n\n

Der Aventador ist seit mehreren Monaten nicht mehr bestellbar, da sein Nachfolger LB744 mit seinem neuen 1015 PS starken V12 PHEV-Motor<\/a> wird in wenigen Wochen vorgestellt. Sie wird es Lamborghini sicherlich erm\u00f6glichen, die einen weiteren Schritt auf \u00fcber 10.000 Lieferungen machen<\/strong>Das Unternehmen will seinen Umsatz steigern und dabei eine operative Marge von mindestens 25 % erzielen.<\/p>\n\n\n\n

Zum Vergleich: Der beste italienische Sch\u00fcler ist immer noch Ferrari. Die Marke, die sich im Besitz von Stellantis befindet, Maserati, wenn es seine Rentabilit\u00e4t bis 2022 verdoppelt hat<\/a>Es gibt noch Raum f\u00fcr Verbesserungen. <\/p>\n\n\n\n

<\/th>Maserati<\/th>Ferrari<\/th>Lamborghini<\/th><\/tr><\/thead>
Verk\u00e4ufe 2022<\/td>25 900<\/td>13 221<\/td>9 233<\/td><\/tr>
CA 2022<\/td>2,32 Milliarden \u20ac<\/td>5,09 Milliarden \u20ac<\/td>2,375 Milliarden \u20ac<\/td><\/tr>
Nettogewinn 2022<\/td>201 Millionen \u20ac<\/td>939 Millionen \u20ac<\/td>614 Millionen \u20ac<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":31337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-31335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lamborghini","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33"],"acf":[],"yoast_head":"\nLamborghini : chiffre d'affaires \u00e0 2,37 milliards \u20ac, double son b\u00e9n\u00e9fice en 2022 - ItalPassion<\/title>\n<meta name=\"description\" content=\"Apr\u00e8s Ferrari, puis Maserati, nous attendions la pr\u00e9sentation des chiffres du groupe Audi, propri\u00e9taire de la marque Lamborghini, pour savoir o\u00f9 se situe\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italpassion.fr\/de\/lamborghini\/lamborghini-umsatz-a-237-milliarden-e-doppel-son-benefiz-in-2022\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lamborghini : chiffre d'affaires \u00e0 2,37 milliards \u20ac, double son b\u00e9n\u00e9fice en 2022 - 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